FAKTOR-FAKTOR PENENTU KEBERHASILAN USAHA DI KALANGAN PEDAGANG “SUNDAY MORNING” UGM YOGYAKARTA

FITRIYANI, NIM. 13390050 (2017) FAKTOR-FAKTOR PENENTU KEBERHASILAN USAHA DI KALANGAN PEDAGANG “SUNDAY MORNING” UGM YOGYAKARTA. Skripsi thesis, UIN SUNAN KALIJAGA YOGYAKARTA.

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Abstract

The number of SMEs has increased from year to year. "Sunday Morning" UGM is one of market that facilitate SMEs to running their business. However, 50% of small businesses fail at two years of first age. Therefore, it is important to know the factors that affect small businesses. This study aimed to analyze the determinants of business success among traders "Sunday Morning" UGM. The variables used in this study are the characteristics of entrepreneurs, financial literacy, business ability and business success. This study was performed on 80 samples using a structural equation model in the form of SEM-PLS. The results showed 1) There is a positif significant relationship between the characteristics of entrepreneurs to business ability, 2) There is a positif significant relationship between financial literacy to business ability, 3) There is a positif significant relationship between the characteristics of entrepreneurs to business success, 4) There is a positif significant relationship between financial literacy to business success, and 5) There is a positif significant relationship on the business ability to business success.

Item Type: Thesis (Skripsi)
Additional Information / Pembimbing: Ibi Satibi, SHI. M. Si
Uncontrolled Keywords: characteristics of entrepreneurs, financial literacy, business ability, business success
Subjects: Manajemen Keuangan Syariah
Divisions: Fakultas Ekonomi dan Bisnis Islam > Manajemen Keuangan Syariah (S1)
Depositing User / Editor: Miftahul Ulum [IT Staff] ---- youtube : ulum virgo -------- Facebook : digilibuin
Date Deposited: 13 Mar 2017 08:28
Last Modified: 13 Mar 2017 08:28
URI: http://digilib.uin-suka.ac.id/id/eprint/24516

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