eprintid: 12802
rev_number: 29
eprint_status: archive
userid: 8
dir: disk0/00/01/28/02
datestamp: 2014-11-11 01:38:11
lastmod: 2015-10-13 02:58:36
status_changed: 2014-11-11 01:38:11
type: thesis
metadata_visibility: show
creators_name: YUNI ISNANINGSIH, NIM 09141043
title: STUDI TENTANG MEDIA PROMOSI DI UPT PERPUSTAKAAN
UNIVERSITAS SARJANA WIYATA TAMAN SISWA YOGYAKARTA
ispublished: pub
subjects: I
divisions: jur_ipis1
full_text_status: restricted
keywords: media, promotion, library
note: MEDIA PROMOSI
abstract: Promotion of the library is essentially a forum for exchange of information
between library with the consumer or prospective users with the primary purpose
of providing information about products or services provided by the library at
once persuaded to react to a product or service offered. Choosing the right
promotion to use libraries that we manage strategy is needed, use of appropriate
strategies to prevent the library from losses caused by the promotional activities
that are not effective and efisien.Promotional efforts Wiyata Graduate University
Library UPT Tamansiswa Yogyakarta aims to determine the implementation of
library promotion activities in the University Library UPT Bachelor Wiyata
Tamansiswa Yogyakarta in promoting the library. The method in this study using
qualitative descriptive methods. Data collection techniques using observation,
interview and documentation. In this study adequately captured informants to be
interviewed.The results of this study that the University Undergraduate Library
Unit Wiyata Tamansiswa Yogyakarta in promoting the library with the media,
Guidance user library following the Indonesian Higher Education Libraries
Forum, the Internet, publications, and community services. Promotion of the
library in the University Library UPT Bachelor Wiyata Tamansiswa more
Yogyakarta aims to provide information and recalling the existence of a product
or service for the library service can be utilized by user library.
date: 2011-11-22
date_type: published
pages: 121
institution: UIN SUNAN KALIJAGA
department: PERPUSTAKAAN
thesis_type: skripsi
citation:   YUNI ISNANINGSIH, NIM 09141043  (2011) STUDI TENTANG MEDIA PROMOSI DI UPT PERPUSTAKAAN UNIVERSITAS SARJANA WIYATA TAMAN SISWA YOGYAKARTA.  Skripsi thesis, UIN SUNAN KALIJAGA.   
document_url: https://digilib.uin-suka.ac.id/id/eprint/12802/1/BAB%20I%2C%20V%2C%20DAFTAR%20PUSTAKA.pdf
document_url: https://digilib.uin-suka.ac.id/id/eprint/12802/2/BAB%20II%2C%20III%2C%20IV.pdf