%A NIM. 10150026 AMELIA PERMATA PUTRI %O Pembimbing : Bambang Hariyanto, SS, MA %T SPEECH STYLE OF ALICE KINGSLEY IN THE MOVIE ALICE IN WONDERLAND %X Language has developed quickly in society and causes the existence of language variations. One of them is speech style in which it deals with the level of formality determined based on the situation, condition, and need of the speech event. Generally, someone speaks formally to the person who has just been known, is older, or is higher in status. However, in the film Alice in Wonderland, Alice’s interlocutors are not only limited to humans, but also the Wonderland creatures that consist of talking animals and plants. Hence, the writer intends to analyze 1) how Alice Kingsley’s speech style toward each character in the movie Alice in Wonderland is and 2) what factors influence Alice’s speech style in that film. This study is conducted by using qualitative method and SPEAKING theory proposed by Dell Hymes where the setting and scene, participants, ends, act sequence, key, instrumentalities, norms of interaction and interpretation, and genre are considered to determine someone’s speech style. Then, the result gotten from this study shows that Alice speaks casually toward the characters in this movie. She only speaks formally to 1 character in one of speech event cases of certain characters. It can be said that Alice also speaks casually to 18 characters. In this movie, Alice also uses two kinds of speech style to 3 characters. Each kind depends on the case of the speech situation. Formal speech style does not always happen in a formal place or vice versa. This goes the same with the other aspects of SPEAKING. %K Keywords: speech style, participant, speech situation, formal, casual, SPEAKING %D 2014 %I UIN SUNAN KALIJAGA %L digilib13164