%0 Thesis
%9 Skripsi
%A MOHAMMAD YOGI YUNIARDI, NIM. 09730049
%B SOSHUM
%D 2015
%F digilib:15609
%I UIN SUNAN KALIJAGA
%K Communication Strategies , Cak Nun , Jamaah Maiyah
%P 104
%T STRATEGI KOMUNIKASI EMHA AINUN NADJIB DALAM MENYAMPAIKAN  NILAI-NILAI AGAMA ISLAM PADA JAMA’AH MAIYAH DI KASIHAN BANTUL
%U https://digilib.uin-suka.ac.id/id/eprint/15609/
%X The communication strategy is a combination of all the elements of the  communication from the communicator , message , channel , receiver samapai the  effect ( effect ) that is designed to achieve optimal communication . The  communication strategy is not uncommon dilakukakn by the management to  obtain the optimal goal of the communication process . but the communication  strategies used by management to each other on the management of a program of  course is different and it depends on what is actually the purpose of the  communication process .  In a study titled " Communication Strategy Delivering Emha Ainun  Najib in Islamic Religious Values in Jamaat Maiyah " refers to the determination  stage theory of communication strategy : (1 ) establish a communicator, ( 2 ) set a  target and audience needs analysis, ( 3 ) compose a message, ( 4 ) select media  and communication channels, ( 5 ) a media production, ( 6 ) the initial test  communication material ( 7 ) dissemination of communication media , ( 8 ) effects  of communication, ( 9 ) the mobilization of influential groups, ( 10 ) the  preparation of plans budget , ( 11 ) the preparation of a schedule of activities , ( 12  ) evaluation , ( 13 ) communication audit .  This study used a qualitative research method that is collecting data  through in-depth interviews and documentation . From these data it can be  concluded that the communication strategies used in the event held management  and also Cak Nun is a communication strategy that departs from the concept of  togetherness and brotherhood Maiyah . Which means that in the event that took  place in the communication process emphasizes principles of unity and  brotherhood , with it , the management and Cak Nun itself does not have any  interest other than to add fraternity . In addition, in support of flying hours  experience and owned by Cak Nun as well as in preparing dismpaikan message to  the congregation . But from the management itself is also there are several steps  that had been prepared in advance as well as set communicator appear ,  scheduling activities , media production , evaluation and teamwork
%Z Pembimbing: Alip Kunandar S.sos., M.Si