<> "The repository administrator has not yet configured an RDF license."^^ . <> . . . "ANALISIS MARKETING MIX-7 \r\n(PRODUCT, PRICE, PROMOTION, PLACE, PEOPLE, PHYSICAL EVIDENCE AND PROCESS) TERHADAP KEPUTUSAN PEMBELIAN DI TOKO BUSANA MUSLIM AL HAKIM PURWAKARTA JAWA BARAT"^^ . "Toko Busana Muslim Al Hakim Purwakarta Jawa Barat merupakan salah satu toko yang memperjual belikan perlengkapan muslim dan haji. Toko Busana Muslim Al Hakim merupakan obyek penelitian yang peneliti pilih, peneliti melakukan penelitian dari segi pengaruh manajemen pemasaran terhadap keputusan pembelian konsumen. Menurut Kotler, Zeithaml, Bitner and Gremler, dalam teorinya, konsumen melakukan pembelian dipengaruhi oleh beberapa hal, salah satunya, dipengaruhi oleh Marketing Mix-7 (producr, price, promotion, place, people, physical evidance, and process). \r\nHasil penelitian ini menunjukkan bahwa Marketing Mix-7 (product, price, promotion, place, people, physical evidance and process) berpengaruh terhadap keputusan pembelian di Toko Busana Muslim Al Hakim Purwakarta Jawa Barat. Secara simultan (Uji F) mempunyai pengaruh terhadap keputusan pembelian sebesar 0,05837, dan secara parsial (Uji T) yang mempunyai pengaruh terhadap keputusan pembelian secara dominan yakni variabel process dengan nilai signifikan 0,02554, dan physical evidance dengan nilai signifikan 0,02224."^^ . "2015-06-15" . . . . "UIN SUNAN KALIJAGA YOGYAKARTA"^^ . . . "FAKULTAS SYARI’AH DAN HUKUM, UIN SUNAN KALIJAGA YOGYAKARTA"^^ . . . . . . . . . "NIM. 11391002"^^ . "SAEFUL BAHRI"^^ . "NIM. 11391002 SAEFUL BAHRI"^^ . . . . . . "ANALISIS MARKETING MIX-7 \r\n(PRODUCT, PRICE, PROMOTION, PLACE, PEOPLE, PHYSICAL EVIDENCE AND PROCESS) TERHADAP KEPUTUSAN PEMBELIAN DI TOKO BUSANA MUSLIM AL HAKIM PURWAKARTA JAWA BARAT (Text)"^^ . . . "ANALISIS MARKETING MIX-7 \r\n(PRODUCT, PRICE, PROMOTION, PLACE, PEOPLE, PHYSICAL EVIDENCE AND PROCESS) TERHADAP KEPUTUSAN PEMBELIAN DI TOKO BUSANA MUSLIM AL HAKIM PURWAKARTA JAWA BARAT (Text)"^^ . . . "11391002_bab-i_iv-atau-v_daftar-pustaka.pdf"^^ . . . "ANALISIS MARKETING MIX-7 \r\n(PRODUCT, PRICE, PROMOTION, PLACE, PEOPLE, PHYSICAL EVIDENCE AND PROCESS) TERHADAP KEPUTUSAN PEMBELIAN DI TOKO BUSANA MUSLIM AL HAKIM PURWAKARTA JAWA BARAT (Other)"^^ . . . . . . "lightbox.jpg"^^ . . . "ANALISIS MARKETING MIX-7 \r\n(PRODUCT, PRICE, PROMOTION, PLACE, PEOPLE, PHYSICAL EVIDENCE AND PROCESS) TERHADAP KEPUTUSAN PEMBELIAN DI TOKO BUSANA MUSLIM AL HAKIM PURWAKARTA JAWA BARAT (Other)"^^ . . . . . . "preview.jpg"^^ . . . "ANALISIS MARKETING MIX-7 \r\n(PRODUCT, PRICE, PROMOTION, PLACE, PEOPLE, PHYSICAL EVIDENCE AND PROCESS) TERHADAP KEPUTUSAN PEMBELIAN DI TOKO BUSANA MUSLIM AL HAKIM PURWAKARTA JAWA BARAT (Other)"^^ . . . . . . "ANALISIS MARKETING MIX-7 \r\n(PRODUCT, PRICE, PROMOTION, PLACE, PEOPLE, PHYSICAL EVIDENCE AND PROCESS) TERHADAP KEPUTUSAN PEMBELIAN DI TOKO BUSANA MUSLIM AL HAKIM PURWAKARTA JAWA BARAT (Other)"^^ . . . . . . "medium.jpg"^^ . . . "ANALISIS MARKETING MIX-7 \r\n(PRODUCT, PRICE, PROMOTION, PLACE, PEOPLE, PHYSICAL EVIDENCE AND PROCESS) TERHADAP KEPUTUSAN PEMBELIAN DI TOKO BUSANA MUSLIM AL HAKIM PURWAKARTA JAWA BARAT (Other)"^^ . . . . . . "small.jpg"^^ . . . "ANALISIS MARKETING MIX-7 \r\n(PRODUCT, PRICE, PROMOTION, PLACE, PEOPLE, PHYSICAL EVIDENCE AND PROCESS) TERHADAP KEPUTUSAN PEMBELIAN DI TOKO BUSANA MUSLIM AL HAKIM PURWAKARTA JAWA BARAT (Other)"^^ . . . . . . "ANALISIS MARKETING MIX-7 \r\n(PRODUCT, PRICE, PROMOTION, PLACE, PEOPLE, PHYSICAL EVIDENCE AND PROCESS) TERHADAP KEPUTUSAN PEMBELIAN DI TOKO BUSANA MUSLIM AL HAKIM PURWAKARTA JAWA BARAT (Other)"^^ . . . . . . "ANALISIS MARKETING MIX-7 \r\n(PRODUCT, PRICE, PROMOTION, PLACE, PEOPLE, PHYSICAL EVIDENCE AND PROCESS) TERHADAP KEPUTUSAN PEMBELIAN DI TOKO BUSANA MUSLIM AL HAKIM PURWAKARTA JAWA BARAT (Other)"^^ . . . . . . "ANALISIS MARKETING MIX-7 \r\n(PRODUCT, PRICE, PROMOTION, PLACE, PEOPLE, PHYSICAL EVIDENCE AND PROCESS) TERHADAP KEPUTUSAN PEMBELIAN DI TOKO BUSANA MUSLIM AL HAKIM PURWAKARTA JAWA BARAT (Other)"^^ . . . . . "HTML Summary of #17230 \n\nANALISIS MARKETING MIX-7 \n(PRODUCT, PRICE, PROMOTION, PLACE, PEOPLE, PHYSICAL EVIDENCE AND PROCESS) TERHADAP KEPUTUSAN PEMBELIAN DI TOKO BUSANA MUSLIM AL HAKIM PURWAKARTA JAWA BARAT\n\n" . "text/html" . . . "Keuangan Islam"@en . .