eprintid: 20150
rev_number: 10
eprint_status: archive
userid: 71
dir: disk0/00/02/01/50
datestamp: 2016-04-19 00:53:13
lastmod: 2016-04-19 00:53:13
status_changed: 2016-04-19 00:53:13
type: thesis
metadata_visibility: show
creators_name: TRI PUJI SETIAWATI, NIM. 11730088
title: EVALUASI KOMUNIKASI PERSUASIF PT. HEALTH WEALTH
INTERNATIONAL (HWI) DALAM MENARIK ANGGOTA MELALUI
ACARA SHARE THE OPPORTUNITY
ispublished: pub
subjects: I
divisions: jur_ikom
full_text_status: restricted
keywords: persuasive communication, PT. HWI, Member, Share The
Opportunity (STO)
note: Dra. Marfuah Sri Sanityastuti, M.Si
abstract: This research aimed to get an overview of the evaluation of persuasive
communication by PT. Health Wealth International (HWI) in attracting members
through events Share The Opportunity (STO) seen from persuasive
communication techniques PT. Health Wealth International, obstacles in the
implementation of persuasive communication.
This research is a descriptive qualitative approach. Subject of research is
PT. Health Wealth International (HWI). Data collection techniques include
observation, interviews and documentation. The analysis technique used in this
research is a model analysis technique proposed by Milles and Huberman that
consists of data reduction, data presentation, and conclusion. Technique
authenticity of data used triangulation technique source.
Based on research that have been done, showed that: 1) evaluation of
persuasive communication used by PT. Health Wealth International (HWI) in
attracting members through events Share The Opportunity (STO) is a technique
associations, integration techniques, discipline techniques, techniques settings
and techniques red herring. 2) obstacles that arise in the implementation of
persuasive communication originating from the PT. Health Wealth International
(HWI), participants STO, and the environment.
date: 2016-03-28
date_type: published
institution: UIN SUNAN KALIJAGA YOGYAKARTA
department: FAKULTAS ILMU SOSIAL DAN HUMANIORA
thesis_type: skripsi
thesis_name: other
citation:   TRI PUJI SETIAWATI, NIM. 11730088  (2016) EVALUASI KOMUNIKASI PERSUASIF PT. HEALTH WEALTH INTERNATIONAL (HWI) DALAM MENARIK ANGGOTA MELALUI ACARA SHARE THE OPPORTUNITY.  Skripsi thesis, UIN SUNAN KALIJAGA YOGYAKARTA.   
document_url: https://digilib.uin-suka.ac.id/id/eprint/20150/2/11730088_BAB-I_IV-atau-V_DAFTAR-PUSTAKA.pdf
document_url: https://digilib.uin-suka.ac.id/id/eprint/20150/1/11730088_BAB-II_sampai_SEBELUM-BAB-TERAKHIR.pdf