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primary topic: http://digilib.uin-suka.ac.id/id/eprint/24000

http://digilib.uin-suka.ac.id/id/eprint/24000
type: Thesis
type: Article
title: PENGARUH LABELISASI HALAL, PRICE PERCEPTION, STORE ATMOSPHERE, DAN BRAND LIKING TERHADAP KEPUTUSAN PEMBELIAN PRODUK MAKANAN OLAHAN TANGAN (Studi Kasus Konsumen Warung Bakso di Kota Yogyakarta) SKRIPSI Oleh: TARI PUJI ASTUTI 12390080 PROGRAM STUDI MANAJEMEN KEUANGAN SYARIAH FAKULTAS EKONOMI
abstract: This study aimed to examine the effect of halal labeling, price perception, store atmosphere and brand liking on purchasing decision of hand-processed food products (case study consumer meatball stall in the city of Yogyakarta). This study included field research category. This study uses quantitative data and uses the questionnaire as a data collection tool. The selection of the sample in this study are consumers meatball stall which halal sertified in the city of Yogyakarta with 120 respondents. The selection of the sample with the “purposive sampling” method. Analysis of the data in this study is using multiple linear regression analysis by SPSS 22 software to test the reseacrh data. The results showed that simultaneous (Test F) variable halal labeling, price perception, store atmosphere and brand liking influence on the decision amounted to 36.70%. Partially (Test t) indicates that the variable halal labeling dan store atmosphere have a significant positive effect on the decision meatball stall in the city of Yogyakarta. While the variable price perception and brand liking not significantly influence to the customer purchasing decisions.
date: 2016-11-29
status: published
author list: authors
type: EPrint
type: ThesisEPrint
is part of: repository
has document: http://digilib.uin-suka.ac.id/id/document/443283
has version: http://digilib.uin-suka.ac.id/id/document/443283
has published: http://digilib.uin-suka.ac.id/id/document/443283
has document: http://digilib.uin-suka.ac.id/id/document/443284
has version: http://digilib.uin-suka.ac.id/id/document/443284
has published: http://digilib.uin-suka.ac.id/id/document/443284
has document: http://digilib.uin-suka.ac.id/id/document/443513
has document: http://digilib.uin-suka.ac.id/id/document/443514
has document: http://digilib.uin-suka.ac.id/id/document/443515
has document: http://digilib.uin-suka.ac.id/id/document/443516
has document: http://digilib.uin-suka.ac.id/id/document/443519
has document: http://digilib.uin-suka.ac.id/id/document/443520
has document: http://digilib.uin-suka.ac.id/id/document/443521
has document: http://digilib.uin-suka.ac.id/id/document/443522
subject: Keuangan Syariah

http://digilib.uin-suka.ac.id/id/document/443283
type: Document
label: PENGARUH LABELISASI HALAL, PRICE PERCEPTION, STORE ATMOSPHERE, DAN BRAND LIKING TERHADAP KEPUTUSAN PEMBELIAN PRODUK MAKANAN OLAHAN TANGAN (Studi Kasus Konsumen Warung Bakso di Kota Yogyakarta) SKRIPSI Oleh: TARI PUJI ASTUTI 12390080 PROGRAM STUDI MANAJEMEN KEUANGAN SYARIAH FAKULTAS EKONOMI (Text)
has file: 12390080_BAB-I_IV-atau-V_DAFTAR-PUSTAKA.pdf
has part: 12390080_BAB-I_IV-atau-V_DAFTAR-PUSTAKA.pdf

http://digilib.uin-suka.ac.id/id/document/443284
type: Document
label: PENGARUH LABELISASI HALAL, PRICE PERCEPTION, STORE ATMOSPHERE, DAN BRAND LIKING TERHADAP KEPUTUSAN PEMBELIAN PRODUK MAKANAN OLAHAN TANGAN (Studi Kasus Konsumen Warung Bakso di Kota Yogyakarta) SKRIPSI Oleh: TARI PUJI ASTUTI 12390080 PROGRAM STUDI MANAJEMEN KEUANGAN SYARIAH FAKULTAS EKONOMI (Text)

UIN SUNAN KALIJAGA YOGYAKARTA
type: Organization

FAKULTAS EKONOMI DAN BISNIS ISLAM, UIN SUNAN KALIJAGA YOGYAKARTA
type: Organization

NIM. 12390080 TARI PUJI ASTUTI
type: Person
given name: NIM. 12390080
family name: TARI PUJI ASTUTI

http://digilib.uin-suka.ac.id/id/document/443513
type: Document
label: PENGARUH LABELISASI HALAL, PRICE PERCEPTION, STORE ATMOSPHERE, DAN BRAND LIKING TERHADAP KEPUTUSAN PEMBELIAN PRODUK MAKANAN OLAHAN TANGAN (Studi Kasus Konsumen Warung Bakso di Kota Yogyakarta) SKRIPSI Oleh: TARI PUJI ASTUTI 12390080 PROGRAM STUDI MANAJEMEN KEUANGAN SYARIAH FAKULTAS EKONOMI (Other)
is version of: http://digilib.uin-suka.ac.id/id/document/443284
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http://digilib.uin-suka.ac.id/id/document/443514
type: Document
label: PENGARUH LABELISASI HALAL, PRICE PERCEPTION, STORE ATMOSPHERE, DAN BRAND LIKING TERHADAP KEPUTUSAN PEMBELIAN PRODUK MAKANAN OLAHAN TANGAN (Studi Kasus Konsumen Warung Bakso di Kota Yogyakarta) SKRIPSI Oleh: TARI PUJI ASTUTI 12390080 PROGRAM STUDI MANAJEMEN KEUANGAN SYARIAH FAKULTAS EKONOMI (Other)
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http://digilib.uin-suka.ac.id/id/document/443515
type: Document
label: PENGARUH LABELISASI HALAL, PRICE PERCEPTION, STORE ATMOSPHERE, DAN BRAND LIKING TERHADAP KEPUTUSAN PEMBELIAN PRODUK MAKANAN OLAHAN TANGAN (Studi Kasus Konsumen Warung Bakso di Kota Yogyakarta) SKRIPSI Oleh: TARI PUJI ASTUTI 12390080 PROGRAM STUDI MANAJEMEN KEUANGAN SYARIAH FAKULTAS EKONOMI (Other)
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http://digilib.uin-suka.ac.id/id/document/443516
type: Document
label: PENGARUH LABELISASI HALAL, PRICE PERCEPTION, STORE ATMOSPHERE, DAN BRAND LIKING TERHADAP KEPUTUSAN PEMBELIAN PRODUK MAKANAN OLAHAN TANGAN (Studi Kasus Konsumen Warung Bakso di Kota Yogyakarta) SKRIPSI Oleh: TARI PUJI ASTUTI 12390080 PROGRAM STUDI MANAJEMEN KEUANGAN SYARIAH FAKULTAS EKONOMI (Other)
is version of: http://digilib.uin-suka.ac.id/id/document/443284
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http://digilib.uin-suka.ac.id/id/document/443519
type: Document
label: PENGARUH LABELISASI HALAL, PRICE PERCEPTION, STORE ATMOSPHERE, DAN BRAND LIKING TERHADAP KEPUTUSAN PEMBELIAN PRODUK MAKANAN OLAHAN TANGAN (Studi Kasus Konsumen Warung Bakso di Kota Yogyakarta) SKRIPSI Oleh: TARI PUJI ASTUTI 12390080 PROGRAM STUDI MANAJEMEN KEUANGAN SYARIAH FAKULTAS EKONOMI (Other)
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has file: lightbox.jpg
has part: lightbox.jpg

http://digilib.uin-suka.ac.id/id/document/443520
type: Document
label: PENGARUH LABELISASI HALAL, PRICE PERCEPTION, STORE ATMOSPHERE, DAN BRAND LIKING TERHADAP KEPUTUSAN PEMBELIAN PRODUK MAKANAN OLAHAN TANGAN (Studi Kasus Konsumen Warung Bakso di Kota Yogyakarta) SKRIPSI Oleh: TARI PUJI ASTUTI 12390080 PROGRAM STUDI MANAJEMEN KEUANGAN SYARIAH FAKULTAS EKONOMI (Other)
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has file: preview.jpg
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http://digilib.uin-suka.ac.id/id/document/443521
type: Document
label: PENGARUH LABELISASI HALAL, PRICE PERCEPTION, STORE ATMOSPHERE, DAN BRAND LIKING TERHADAP KEPUTUSAN PEMBELIAN PRODUK MAKANAN OLAHAN TANGAN (Studi Kasus Konsumen Warung Bakso di Kota Yogyakarta) SKRIPSI Oleh: TARI PUJI ASTUTI 12390080 PROGRAM STUDI MANAJEMEN KEUANGAN SYARIAH FAKULTAS EKONOMI (Other)
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has file: medium.jpg
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http://digilib.uin-suka.ac.id/id/document/443522
type: Document
label: PENGARUH LABELISASI HALAL, PRICE PERCEPTION, STORE ATMOSPHERE, DAN BRAND LIKING TERHADAP KEPUTUSAN PEMBELIAN PRODUK MAKANAN OLAHAN TANGAN (Studi Kasus Konsumen Warung Bakso di Kota Yogyakarta) SKRIPSI Oleh: TARI PUJI ASTUTI 12390080 PROGRAM STUDI MANAJEMEN KEUANGAN SYARIAH FAKULTAS EKONOMI (Other)
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has file: small.jpg
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https://digilib.uin-suka.ac.id/id/eprint/24000/
title: HTML Summary of #24000 PENGARUH LABELISASI HALAL, PRICE PERCEPTION, STORE ATMOSPHERE, DAN BRAND LIKING TERHADAP KEPUTUSAN PEMBELIAN PRODUK MAKANAN OLAHAN TANGAN (Studi Kasus Konsumen Warung Bakso di Kota Yogyakarta) SKRIPSI Oleh: TARI PUJI ASTUTI 12390080 PROGRAM STUDI MANAJEMEN KEUANGAN SYARIAH FAKULTAS EKONOMI
format: text/html
primary topic: http://digilib.uin-suka.ac.id/id/eprint/24000

Keuangan Syariah
type: Concept