%0 Thesis %9 Skripsi %A MEGA ISTIQOMAH, NIM. 13140025 %B FAKULTAS ADAB DAN ILMU BUDAYA %D 2017 %F digilib:25935 %I UIN SUNAN KALIJAGA YOGYAKARTA %K Strategy, Service, Library, DPK Gunungkidul %T STRATEGI DINAS PERPUSTAKAAN DAN KEARSIPAN (DPK) GUNUNGKIDUL DALAM PENINGKATAN PELAYANAN PERPUSTAKAAN BERDASARKAN ANALISIS SWOT %U https://digilib.uin-suka.ac.id/id/eprint/25935/ %X The objective of this research was to find out about the activities done by the DPK Gunugkidul as the strategy to develop the library service based on the SWOT Analysis and to know about the obstacles that were faced during the service developing process based on the SWOT analysis. This research was a qualitative research which took place in DPK Gunungkidul. Data collecting was done using observation method, interview method and documentation method. Data analysis used descriptive qualitative that was begun with data collecting, data reducing, data serving and elaborating. Data validity test used triangulation and member check techniques. Based on the interview result and the research that was done could be concluded that the service developing strategies of DPK Gunungkidul were (a) DPK Gunungkidul did such approach to attract the users to come to the library. (b) DPK Gunungkidul assisted the users in knowing the facilities and the collections of the library. (c) DPK Gunungkidul increased the facilities including computer units and faster internet connections, ordering book box, music instruments and reading area in the library. (d) DPK Gunungkidul made communications with the third-party institution to hold the mobile library activity. (e) DPK Gunungkidul made training programs such as batik printing, traditional puppet making and traditional cap making. Whereas, the obstacles faced by the DPK Gunungkidul were (a) the minimum number of SDM (Human Resource) that worked in DPK Gunungkidul. (b) lack of user monitoring in internet service area. (c) the minimum number of the transportations owned by the DPK Gunungkidul to support mobile library activity. (e) high number of book loss in DPK Gunungkidul’s collective borrowing, it was about 50 books. The researcher’s suggestion was DPK Gunungkidul should maximize the librarian role in giving service to the users by developing the disciplines and responsibilities in doing the job desk, giving the attractive activities to the people in Gunungkidul, improving the infrastructures and facilities such as increasing the number of tables and chairs at the reading area, computer units as the electronic catalogues, room lighting and expanding the library room. And also, it would be much better if DPK Gunungkidul rearranging the library room, so that the visitors would get fresh atmosphere and it would be more attractive. %Z Dr. Anis Masruri, S.Ag., S.IP., M.Si.