TY  - THES
N1  - Fajar Iqbal, S.Sos.,M,Si
ID  - digilib28535
UR  - https://digilib.uin-suka.ac.id/id/eprint/28535/
A1  - Mohamad Alim Bahy, NIM. 13730041
Y1  - 2017/08/08/
N2  - Marketing communications has three important models which is
need to be concerned within commit a promotion such as: Advertisement,
Promotion, and Public Relations. The results of the research conducted by
researcher on Instagram @gasbiloetnicwear account that Gasbilo Etnic
Wear can utilize a social media on Instagram to execute the marketing used
IMC (Integrated Marketing Communication) approach.
Gasbilo Etnic Wear execute a marketing which is can integrate IMC
approach in marketing through social media on Instagram, Gasbilo uses
Instagram on social media by related to immediately through communities
which often create the events on Instagram, by means of it, Gasbilo able to
communicate the marketing by online in order to directly on
communication.
Keywords: IMC (Intgrated Markting Communication), Instagram, and
Gasbilo Etnic Wear
PB  - UIN Sunan Kalijaga
KW  - IMC (Intgrated Markting Communication)
KW  -  Instagram
KW  -  and
Gasbilo Etnic Wear
M1  - skripsi
TI  - KOMUNIKASI PEMASARAN TERPADU MELALUI MEDIA SOSIAL INSTAGRAM
(Studi Deskriptif Kualitatif Pada akun @Gasbiloetnicwear)
AV  - restricted
EP  - 109
ER  -