<> "The repository administrator has not yet configured an RDF license."^^ . <> . . . "ANALISIS PERSONAL BRANDING MELALUI IKLAN TELEVISI\r\n(Analisis Isi Personal Branding Harry Tanoesoedibjo dalam Iklan Politik Televisi Versi Mars\r\nPartai Perindo)"^^ . "The title of this study is \"Analysis of Personal Branding Through\r\nTelevision Advertising (Content Analysis of Harry Tanoesoedibjo’s Personal\r\nBranding in Political Television Advertising Mars of Perindo political party)\".\r\nThis study choose the second version of Perindo mars advertisement because this\r\nadvertisement was be a buzz in the society. This study aims to determine personal\r\nbranding conducted by Harry Tanoesoedibjo in the advertisement. Methode ini\r\nthis study is content analysis with quantitative decriptive. This study uses\r\nMontoya’s personal branding theory which has been divided into 8 concepts.\r\ndatas from this study were obtained through coding sheet and filled by 3 coders\r\nincluding researchers.\r\nThis study yields the finding that Harry Tanoesoedibjo did build his\r\npersonal branding through this advertisement. The results of this study indicate\r\nthat Harry Tanoesoedibjo perform the personal branding based on existing\r\nconcepts in the Montoya’s personal Branding theory, include the law of\r\nspecialization, the law of leadership, the law of personality, the law of\r\ndistinctiveness, the law of visibility, the law of unity, the law of persistence, and\r\nthe law of goodwill.\r\nKey words: advertisement, television Harry Tanoesoedibjo, Perindo Mars,\r\nPerindo political party, Personal Branding. TVC"^^ . "2017-08-11" . . . . "UIN Sunan Kalijaga"^^ . . . "Fakultas Ilmu Sosial dan Humaniora, UIN Sunan Kalijaga"^^ . . . . . . . . . "NIM. 13730106"^^ . "Pika Anik Yunita"^^ . "NIM. 13730106 Pika Anik Yunita"^^ . . . . . . "ANALISIS PERSONAL BRANDING MELALUI IKLAN TELEVISI\r\n(Analisis Isi Personal Branding Harry Tanoesoedibjo dalam Iklan Politik Televisi Versi Mars\r\nPartai Perindo) (Text)"^^ . . . . . "13730106_BAB-I_IV-atau-V_DAFTAR-PUSTAKA.pdf"^^ . . . "ANALISIS PERSONAL BRANDING MELALUI IKLAN TELEVISI\r\n(Analisis Isi Personal Branding Harry Tanoesoedibjo dalam Iklan Politik Televisi Versi Mars\r\nPartai Perindo) (Text)"^^ . . . . . "ANALISIS PERSONAL BRANDING MELALUI IKLAN TELEVISI\r\n(Analisis Isi Personal Branding Harry Tanoesoedibjo dalam Iklan Politik Televisi Versi Mars\r\nPartai Perindo) (Other)"^^ . . . . . . "lightbox.jpg"^^ . . . "ANALISIS PERSONAL BRANDING MELALUI IKLAN TELEVISI\r\n(Analisis Isi Personal Branding Harry Tanoesoedibjo dalam Iklan Politik Televisi Versi Mars\r\nPartai Perindo) (Other)"^^ . . . . . . "preview.jpg"^^ . . . "ANALISIS PERSONAL BRANDING MELALUI IKLAN TELEVISI\r\n(Analisis Isi Personal Branding Harry Tanoesoedibjo dalam Iklan Politik Televisi Versi Mars\r\nPartai Perindo) (Other)"^^ . . . . . . "medium.jpg"^^ . . . "ANALISIS PERSONAL BRANDING MELALUI IKLAN TELEVISI\r\n(Analisis Isi Personal Branding Harry Tanoesoedibjo dalam Iklan Politik Televisi Versi Mars\r\nPartai Perindo) (Other)"^^ . . . . . . "small.jpg"^^ . . . "ANALISIS PERSONAL BRANDING MELALUI IKLAN TELEVISI\r\n(Analisis Isi Personal Branding Harry Tanoesoedibjo dalam Iklan Politik Televisi Versi Mars\r\nPartai Perindo) (Other)"^^ . . . . . . "ANALISIS PERSONAL BRANDING MELALUI IKLAN TELEVISI\r\n(Analisis Isi Personal Branding Harry Tanoesoedibjo dalam Iklan Politik Televisi Versi Mars\r\nPartai Perindo) (Other)"^^ . . . . . . "ANALISIS PERSONAL BRANDING MELALUI IKLAN TELEVISI\r\n(Analisis Isi Personal Branding Harry Tanoesoedibjo dalam Iklan Politik Televisi Versi Mars\r\nPartai Perindo) (Other)"^^ . . . . . . "ANALISIS PERSONAL BRANDING MELALUI IKLAN TELEVISI\r\n(Analisis Isi Personal Branding Harry Tanoesoedibjo dalam Iklan Politik Televisi Versi Mars\r\nPartai Perindo) (Other)"^^ . . . . . "HTML Summary of #28539 \n\nANALISIS PERSONAL BRANDING MELALUI IKLAN TELEVISI \n(Analisis Isi Personal Branding Harry Tanoesoedibjo dalam Iklan Politik Televisi Versi Mars \nPartai Perindo)\n\n" . "text/html" . . . "Ilmu Komunikasi"@en . .