TY  - THES
N1  - Fajar Iqbal, M.Si
ID  - digilib31934
UR  - https://digilib.uin-suka.ac.id/id/eprint/31934/
A1  - SIRAJUL FUAD ZIS, NIM.  14730012
Y1  - 2018/04/09/
N2  - Strategies become very important to use to convey messages to the
public in dakwah organizations. Lingkar Studi Pemikiran Islam (LSPI) is a new
community present as Extra Campus Islamic Organizations on UIN Sunan
Kalijaga. LSPI dakwah in UIN Sunan Kalijaga in secret. Through the strategy by
LSPI keep the spirit of voicing the ideology to the public.
This research is qualitative descriptive research by using four data
collection techniques including interview, observation, documentation and
literature study. The theory used in the research is the theory of Kustadi
Suhandang?s Dakwah Communication Strategy. Based on the results the
communication strategy of LSPI community dakwah on UIN Sunan Kalijaga has
three important points. The first point is the preparation of LSPI communicators
which is using the guidelines of the book and the use of powerpoint in conveying
dakwah. The second point is the implementation of communication strategy
dakwah there are four strategies which is used, such as of interpersonal
communication, building human thinking, making events and media usage. The
third point is internal of communication effect that has result the effect which
show their a growing bound between its member.
The result of the research show that LSPI use four strategies. The first,
strategy uses interpersonal communication that is friendly, open and accepting to
all. The second strategies is, building ideology. The third is, Execution of Event
which is designed for public. The fourth, LSPI uses of media is still lacky.
Although its lack of media use, their member use social media for event
publications and dakwah purposes.
Keywords: Strategy of Communications, Communication Strategy Dakwah
Islamic Organizations Extra Campus, LSPI
PB  - UIN Sunan Kalijaga
KW  - Strategy of Communications
KW  -  Communication Strategy Dakwah
Islamic Organizations Extra Campus
KW  -  LSPI
M1  - skripsi
TI  - STRATEGI KOMUNIKASI DAKWAH GERAKAN ISLAM EKSTRA
KAMPUS DI UIN SUNAN KALIJAGA
(Studi Deskriptif Pada Komunitas Lingkar Studi Pemikiran Islam (LSPI))
AV  - restricted
EP  - 133
ER  -