%0 Thesis
%9 Skripsi
%A SELFIRA PERMADA PUTRI, NIM. 14820046
%B FAKULTAS EKONOMI DAN BISNIS ISLAM
%D 2018
%F digilib:33428
%I UIN SUNAN KALIJAGA YOGYAKARTA
%K of motivation, perception, a attitude, and income consumer’s, purchasing decision Sharia Insurance, and bancassurance
%P 139
%T PENGARUH MOTIVASI, PERSEPSI, SIKAP DAN PENDAPATAN KONSUMEN TERHADAP KEPUTUSAN PEMBELIAN PRODUK ASURANSI AXA MANDIRI SYARIAH  (Studi Nasabah Bancassurance Cabang Lampung)
%U https://digilib.uin-suka.ac.id/id/eprint/33428/
%X This study tries to research is to find out and analyze the effect of motivation,perception, a attitude, and income consumer’s towards their purchasing decision Sharia Insurance product’s. The data were collected using purposive sampling method. The questionnaires were distributed to bancassurance at Syariah Mandiri Bank In Lampung. There were 100 questionaires returned and they were analyzed  using SPSS 24 software. The result showed that perception, a attitude and income has a significant effect towards their purchasing Insurance customers. However,motivation consumer’s have no significant effects on the towards their purchasing decision Sharia Insurance product’s.
%Z JOKO SETYONO, SE., M.Si.