TY  - THES
N1  - JOKO SETYONO, SE., M.Si.
ID  - digilib33428
UR  - https://digilib.uin-suka.ac.id/id/eprint/33428/
A1  - SELFIRA PERMADA PUTRI, NIM. 14820046
Y1  - 2018/11/16/
N2  - This study tries to research is to find out and analyze the effect of motivation,perception, a attitude, and income consumer?s towards their purchasing decision Sharia Insurance product?s. The data were collected using purposive sampling method. The questionnaires were distributed to bancassurance at Syariah Mandiri Bank In Lampung. There were 100 questionaires returned and they were analyzed
using SPSS 24 software. The result showed that perception, a attitude and income has a significant effect towards their purchasing Insurance customers. However,motivation consumer?s have no significant effects on the towards their purchasing decision Sharia Insurance product?s.
PB  - UIN SUNAN KALIJAGA YOGYAKARTA
KW  - of motivation
KW  -  perception
KW  -  a attitude
KW  -  and income consumer?s
KW  -  purchasing decision Sharia Insurance
KW  -  and bancassurance
M1  - skripsi
TI  - PENGARUH MOTIVASI, PERSEPSI, SIKAP DAN PENDAPATAN KONSUMEN TERHADAP KEPUTUSAN PEMBELIAN PRODUK ASURANSI AXA MANDIRI SYARIAH
(Studi Nasabah Bancassurance Cabang Lampung)
AV  - restricted
EP  - 139
ER  -