eprintid: 33517
rev_number: 10
eprint_status: archive
userid: 77
dir: disk0/00/03/35/17
datestamp: 2019-03-04 03:33:15
lastmod: 2019-03-04 03:33:15
status_changed: 2019-03-04 03:33:15
type: thesis
metadata_visibility: show
creators_name: MUSFINGATUN SAKINATUL FATIMAH, NIM. 14730064
title: ANALISIS NARATIF KAMPANYE PARIWISATA INDONESIA DALAM
VIDEO IKLAN “WONDERFUL INDONESIA: THE JOURNEY TO A WONDERFUL WORLD”
ispublished: pub
subjects: I
divisions: jur_ikom
full_text_status: restricted
keywords: Tourism Campaign, Advertisement, Narrative Analysis, Financial, Functional.
note: Rika Lusri Virga, S.IP. M. A
abstract: Video advertisement "Wonderful Indonesia: The Journey to A Wonderful World" as a tourism
campaign about the experience of attracting traveling in Indonesia to reject the negative
opinion of the international community about Indonesia's tourism security factor by the
Ministry of Tourism. From this background the researcher would like to see how Indonesian
tourism was campaigned in the advertisement video "Wonderful Indonesia: The Journey to A
Wonderful World"
This study uses several relevant theories such as communication, mass communication,
advertising, audio-visual advertising, campaign, tourism, narrative analysis. The research
method used in this study is qualitative research with a structural narrative models functional
and functional AlgirdasGreimas. Data collection method uses primary data in the form of
"Wonderful Indonesia: advertisement video clips: The Journey to A Wonderful World".
Secondary data was obtained from interviews with secondary informants, namely producers
of this video advertisement and with data sources such as books, previous research, journals,
online articles, and other information considered relevant to the research topic.
The results showed that from the video ads analyzed, all of them had 5 positions that were
filled in completely and 1 act had zeroization. Whereas for the application of functional
models all the stages have been achieved.
date: 2018
date_type: published
pages: 168
institution: UIN SUNAN KALIJAGA YOGYAKARTA
department: FAKULTAS ILMU SOSIAL DAN HUMANIORA
thesis_type: skripsi
thesis_name: other
citation:   MUSFINGATUN SAKINATUL FATIMAH, NIM. 14730064  (2018) ANALISIS NARATIF KAMPANYE PARIWISATA INDONESIA DALAM VIDEO IKLAN “WONDERFUL INDONESIA: THE JOURNEY TO A WONDERFUL WORLD”.  Skripsi thesis, UIN SUNAN KALIJAGA YOGYAKARTA.   
document_url: https://digilib.uin-suka.ac.id/id/eprint/33517/1/14730064_BAB-I_BAB%20IV_DAFTAR-PUSTAKA.pdf
document_url: https://digilib.uin-suka.ac.id/id/eprint/33517/2/14730064_BAB-II_sampai_SEBELUM-BAB-TERAKHIR.pdf