eprintid: 34290
rev_number: 10
eprint_status: archive
userid: 12259
dir: disk0/00/03/42/90
datestamp: 2019-04-01 07:30:10
lastmod: 2019-04-01 07:30:10
status_changed: 2019-04-01 07:30:10
type: thesis
metadata_visibility: show
creators_name: Salimatun Nikmah, NIM. 162210002
title: Komunikasi Persuasif di Rumah Ta’aruf Taman Surga Yogyakarta
(Studi Pesan Persuasif dalam Kuliah Pranikah)
ispublished: pub
subjects: I
divisions: pek_sos
full_text_status: restricted
keywords: Persuasive Communication, Content Analysis, Ta'aruf House
note: Dr. H. M. Kholili, M.Si.,
abstract: Ta'aruf is a way to find a mate according to Islamic law. Basically, there is no
dating in Islam. Therefore, ta'aruf is done to avoid khalwat (dating). Finding a life
partner using a matchmaking service is the way that some people go. The Islamic
dating agency is an option. The “Rumah Ta'aruf Taman Surga” is one of the
Islamic dating agencies in Yogyakarta.
Every communication activity contains persuasion to achieve the goal. This study
discusses persuasive communication conducted by the “Rumah Ta’aruf Taman
Surga” (RTTS). Showing persuasive messages made by RTTS in the Prenuptial
Lecture to achieve the desired goals.
This research is a field research, descriptive qualitative by using content analysis
as its analysis technique. Methods of collecting data using documentation
(material in the form of text, audio, and video) Prenuptial Lecture, direct
observation following the Prenikah Lecture and direct interview with Ustadz
Awan Abdullah and RTTS admin.
The results obtained in this study were persuasive communication carried out by
the “Rumah Ta'aruf Taman Surga” divided into persuasive communication by
Ustadz Awan Abdullah and admin roles in the Prenuptial Lecture. Prenuptial
lectures on interactive Telegram links and Premarital Lectures in WhatsApp
groups must be followed by members. In Pranikah Lecture there were persuasive
messages delivered directly by Ustadz Awan Abdullah. Ustadz Awan Abdullah in
Pranikah Lecture emphasized the members to get married in the syar'i way
according to the Islamic teachings and form a syar'i family as well. Stunningly the
Prophet's household or at least like the household of Ustadz Awan Abdullah.
date: 2018-12-03
date_type: published
pages: 176
institution: UIN SUNAN KALIJAGA YOGYAKARTA
department: PASCASARJANA
thesis_type: masters
thesis_name: other
citation:   Salimatun Nikmah, NIM. 162210002  (2018) Komunikasi Persuasif di Rumah Ta’aruf Taman Surga Yogyakarta (Studi Pesan Persuasif dalam Kuliah Pranikah).  Masters thesis, UIN SUNAN KALIJAGA YOGYAKARTA.   
document_url: https://digilib.uin-suka.ac.id/id/eprint/34290/1/162210002_BAB%20I%2C%20BAB%20V%2C%20DAFTAR%20PUSTAKA.pdf
document_url: https://digilib.uin-suka.ac.id/id/eprint/34290/2/162210002_BAB%20II%2C%20BAB%20III%2C%20BAB%20IV.pdf