?url_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Adc&rft.relation=https%3A%2F%2Fdigilib.uin-suka.ac.id%2Fid%2Feprint%2F39245%2F&rft.title=PENGUATAN+BRANDING+LEMBAGA+PENDIDIKAN+ISLAM+ANAK+%0D%0AUSIA+DINI%0D%0A(Studi+Kasus+pada+RA+Mu%E2%80%99adz+bin+Jabal+Daerah+Istimewa+Yogyakarta)&rft.creator=SUYADI%2C+%2C&rft.subject=Pendidikan&rft.description=The++purpose++of++this+research++is++(1)++described++how++the++concept++of++marketing+%0D%0A(marketing+concept)+the+institution+Islamic+education+early+childhood+unseeded+%0D%0Ain++Yogyakarta%2C++and++(2)++illustrated++how++Islamic++education++institutions++early+%0D%0Achildhood+unseeded+in+Yogyakarta+do+strategy+positioning%2C+differentiation%2C+and+%0D%0Abranding+in+marketing+school.+Methods+used+in+a+qualitative+methodology+with+%0D%0Athe+approach+phenomenology%2C+that+is+trying+to+describe+the+phenomenon+of+how+%0D%0Athe+concept+of+marketing+(marketing+concept)+the+Islamic+institution+education+%0D%0Aearly++childhood++creative++in++Yogyakarta++in++doing++strategy++positioning%2C+%0D%0Adifferentiation%2C+and+branding+in+marketing+school.+Conclusion+this+research+is+%0D%0Athat+imagery+and+credibility+an+institution+will+hold+for+long+if+always+realized%2C+%0D%0Amaintaining%2C+and++develop++a++range++of++right++conditions++of++time++to++time.++Their+%0D%0Aability+to+take+positioning%2C+differentiation+and+branding+perhaps+is+the+power+of+%0D%0Aaccelerating.%0D%0AKeywords%3A+Marketing+concept%2C+Early+Childhood+education%0D%0AAbstrak%0D%0ATujuan+penelitian+ini+adalah+(1)+Mendeskripsikan+bagaimana+konsep+pemasaran+%0D%0A(marketing++concept)++lembaga++pendidikan++Islam++anak++usia++dini++unggulan++di+%0D%0AYogyakarta%2C++dan++(2)++Mendeskripsikan++bagaimana++lembaga++pendidikan++Islam+%0D%0Aanak++usia++dini++unggulan++di++Yogyakarta++melakukan++strategi+positioning%2C+%0D%0Adiferensiasi%2C+dan+branding+dalam+pemasaran+sekolah.+Metode+yang+digunakan+%0D%0Adalam++penelitian++ini++dilakukan++dengan++metode++kualitatif++dengan++pendekatan+%0D%0Afenomenologi%2C++yaitu++berusaha++mendeskripsikan++fenomena++bagaimana++konsep+%0D%0Apemasaran+(marketing+concept)+lembaga+pendidikan+Islam+anak+usia+dini+kreatif+%0D%0A(unggulan)+di+Yogyakarta+dalam+melakukan+strategi+positioning%2C+diferensiasi%2C+%0D%0Adan+branding+dalam++pemasaran++sekolah.++Kesimpulan++penelitian++ini++adalah+%0D%0Abahwa++citra++dan++kredibilitas++suatu++lembaga++akan++bertahan++lama++jika++selalu+%0D%0Amenyadari%2C+memelihara+dan+mengembangkan+berbagai+kondisi+baik+dari+waktu+%0D%0Ake++waktu.++Kemampuan++mereka++mengambil+positioning%2C++diferensiasi%2C++dan+%0D%0Abranding+barangkali+adalah+kekuatan+yang+mampu+mempengaruhi+konsumen+%0D%0A(masyarakat)+menjadi+pelanggan+(pemakai+jasa)+yang+loyal.%0D%0AKata+kunci%3A+Marketing+Concept%2C+Pendidikan+Anak+Usia+Dini&rft.publisher=Fakultas+Ilmu+Tarbiyah+dan+Keguruan&rft.date=2020-05-20&rft.type=Monograph&rft.type=NonPeerReviewed&rft.format=text&rft.language=id&rft.identifier=https%3A%2F%2Fdigilib.uin-suka.ac.id%2Fid%2Feprint%2F39245%2F1%2F2.1-Penguatan%2520Branding%2520Sekolah.pdf&rft.identifier=++SUYADI%2C+%2C++(2020)+PENGUATAN+BRANDING+LEMBAGA+PENDIDIKAN+ISLAM+ANAK+USIA+DINI+(Studi+Kasus+pada+RA+Mu%E2%80%99adz+bin+Jabal+Daerah+Istimewa+Yogyakarta).++Working+Paper.+Fakultas+Ilmu+Tarbiyah+dan+Keguruan%2C+Yogyakarta.+++++