?url_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Adissertation&rft.au=M.+MUKHYI+-+NIM.+02391182%2C+&rft.aulast=M.+MUKHYI+-+NIM.++02391182&rft.aufirst=+&rft.degree=Skripsi&rft.date=11+March+2010&rft.title=PENGARUH+POSITIONING%2C+SIKAP+DAN+NORMA+SUBYEKTIF+TERHADAP+MINAT+KONSUMEN+DALAM+MENGGUNAKAN+KARTU+SHAR-E+(STUDY+ANALISIS+PADA+BMI+YOGYAKARTA)&rft.inst=UIN+Sunan+Kalijaga+Yogyakarta