%A NIM.: 13820110 Aufar Arsad %O RS. Akhmad Yusuf Khoiruddin, SE., M.SI %T PERSEPSI MASYARAKAT MUSLIM TERHADAP PERBANKAN SYARIAH (STUDI PADA PENGURUS DAN ANGGOTA NU RANTING MANDISARI) %X Sharia Bank is a financial institution that is tasked with raising funds and channeling funds and providing other services based on the principles of partnership, fairness, transparency and universalism as well as conducting banking business activities based on sharia principles. The development of Islamic banking is currently quite rapid, but not all people can understand and understand the procedures and transactions in Islamic banks. As well as having difficult responses to formulate perceptions and less knowledge about Islamic banks. This research is an empirical study to determine the effect of knowledge, profession, and profit sharing from public perceptions the Muslim cummmunity on Islamic banking. The research object used was the management and members of the NU branch of Mandisari with a sample size of 100 respondents. This research uses quantitative methods with descriptive statistical tests, classical assumption tests, linear regression tests, and hypothesis testing with the help of SPSS 23. The results of the partial test analysis (t) indicate that the knowledge variable has a positive and significant effect on Islamic banking with tcount > ttable (2.053> 1.661). Meanwhile, the profession variable has no influence on Islamic banking with tcount