TY  - THES
N1  - Pembimbing:
Candra Indraswari, S. Psi, M. Psi., Psi
ID  - digilib42455
UR  - https://digilib.uin-suka.ac.id/id/eprint/42455/
A1  - Vetty Rahmawati, NIM.: 13710001
Y1  - 2020/12/18/
N2  - Consumer behavior that should bought based on need, but in reality consumer tends to be selfmotivated
by excessive desire. Such as choosing clothing products that are more attractive to wear,
which could change appearance styles. So that religious moral values were not taken into their lives.
This study aim to determine the relationship between consumptive behavior and the level of religiosity.
This research was conducted by adolescents in Village X with a total sample of 64 people. The data
were collected using a scale of measuring the tendency of consumptive behavior which consists of 27
items and the scale of self-religiosity consists of 22 items. The data analysis used multiple regression
analysis. The results showed that there was a relationship between consumptive behavior and the level
of religiosity of teenage clothing products. The analysis result obtained p value = 0.000 (p <0.05).
This means that each additional consumptive behavior scale will have an impact on decreasing the
level of religiosity score. The effective contribution of the value can be seen that the consumptive
behavior variable and the variable level of religiosity, the value of R Square is 0.198. This shows that
the consumptive behavior has effective contribution religiosity of 19.8%.
PB  - UIN SUNAN KALIJAGA YOGYAKARTA
KW  - pemborosan (wasteful buying); non rational buying; ritualistik
M1  - skripsi
TI  - HUBUNGAN ANTARA PERILAKU KONSUMTIF DENGAN TINGKAT
RELIGIUSITAS TERHADAP PRODUK PAKAIAN REMAJA DI DESA X
AV  - restricted
EP  - 171
ER  -