%A NIM.: 17107030035 Arkan Syafian Purwadi %O Pembimbing: Dr. Yani Tri Wijayanti, S.Sos., M.Si %T PENGELOLAAN INSTAGRAM SEBAGAI MEDIA KOMUNIKASI KESEHATAN PUBLIK PEMERINTAH KOTA TANGERANG (STUDI ETNOGRAFI VIRTUAL PADA AKUN @TANGERANGKOTA SELAMA PANDEMI COVID-19) %X The lack of teacher motivation in teaching in the classroom has several reasons. In this study, we analyze the role of organizational communication to increase teacher teaching motivation at the Raudhatus Salaam Islamic Boarding School, Yogyakarta. This study uses a descriptive qualitative approach using the organizing theory of Karl Weick. This study focuses on the role of organizational communication to increase teacher teaching motivation at Pondok Pesantren Raudhatus Salaam Yogyakarta. The results of this study indicate that organizational communication has a role to increase teacher teaching motivation through organizational communication carried out by Islamic Boarding School Leaders, Principals, Teachers, Staff, and employees. Organizational communication that exists has a positive aura and values th %K Komunikasi Organisasi; Pondok Pesantren; Motivasi Mengajar Guru %D 2021 %I UIN SUNAN KALIJAGA YOGYAKARTA %L digilib46674