TY - THES N1 - Saptoni, S.Ag., M.A. ID - digilib47435 UR - https://digilib.uin-suka.ac.id/id/eprint/47435/ A1 - Fazira Ulfah, NIM 16210057 Y1 - 2021/04/14/ N2 - The development of Instagram and Instagram's visual focus has contributed to the increasing need for visual communication design. One Instagram account that uses visual communication designs as an attraction to convey information /issues is the @aisyiyahpusat account. The issue of violence against women is one of 'Aisyiyah's focuses, given the rampant cases of violence against women. 'Aisyiyah packs the issue of violence against women in an infographic design that utilizes visual elements. This research is a qualitative research with a descriptive approach that examines how the application of elements and principles of visual communication design on the @aisyiyahpusat Instagram account in conveying the anti-violence movement against women. The theory used in this research is the concept of visual communication design theory and Gestalt theory. Qualitative data analysis used interactive data analysis techniques Miles, Huberman, and Saldana. The result of this research is that the visual infographic communication design on the @aisyiyahpusat Instagram account in the manufacturing process has implemented and considered design elements, thus, the resulting infographic design can be categorized as good design work (clarity of information, readability of text, and emphasis on important information). Then, the infographic visual communication design on the @aisyiyahpusat Instagram account has also used visual communication design work principles such as the principles of emphasis, balance, rhythm, and unity in composing the design elements contained in it. The theory of Gestalt used is law of simialirity and law of continuity. PB - UIN SUNAN KALIJAGA YOGYAKARTA KW - Visual Communication Design KW - Infographics KW - Movement Against Violence Against Women M1 - skripsi TI - DESAIN KOMUNIKASI VISUAL INFOGRAFIS PADA AKUN INSTAGRAM @aisyiyahpusat DALAM MENYAMPAIKAN GERAKAN ANTI KEKERASAN TERHADAP PEREMPUAN AV - restricted EP - 216 ER -