<> "The repository administrator has not yet configured an RDF license."^^ . <> . . . "STRATEGI KREATIF RUANG IKLAN PITPAGANDA DALAM\r\nMENGIKLANKAN AGENDA FESTIVAL KEBUDAYAAN\r\nYOGYAKARTA TAHUN 2019"^^ . "This research purposes to discuss about the Pitpaganda ads space's creativity\r\nstrategies in advertising “Festival Kebudayaan Yogyakarta” 2019. Creativity in\r\nadvertising\r\nThis research uses creativity in advertising theory of Robert E. Smith and\r\nXiaojing Yang with descriptive qualitative research method. The data validity\r\nmethod is triangulation of data sources from advertising practitioners. The data\r\nvalidity method is intended to cross-validation and compare data to obtain the\r\nstrengths and weaknesses of the strategies.\r\nThe results shows that 1) strategies of Pitpaganda's space contains five elements\r\nor variables of creativity, that are creativity in communication process, creativity\r\nin management process, creativity as a social process, creativity as a process\r\ngroup, and creativity as personal processes; 2) Pitpaganda’s management\r\nprocess still does not fully fulfill the orderly, systematic, and structured\r\norganizational content, because the agency prefers a flexible and free system; 3)\r\nthe results of the data triangulation indicate that Pitpaganda has fulfilled\r\ncreativity in media and creativity in processing messages, however, it is not yet at\r\nthe level of creativity in organization budgeting; 4) from the results of\r\ntriangulation, Pitpaganda's creativity strategy in management process can be\r\nused as an evaluation as a recommendation to advertise in the long run."^^ . "2022-06-02" . . . . "UIN SUNAN KALIJAGA YOGYAKARTA"^^ . . . "FAKULTAS ILMU SOSIAL DAN HUMANIORA, UIN SUNAN KALIJAGA YOGYAKARTA"^^ . . . . . . . . . "NIM.: 15730022"^^ . "Lucky Ayu Ria Septiana"^^ . "NIM.: 15730022 Lucky Ayu Ria Septiana"^^ . . . . . . "STRATEGI KREATIF RUANG IKLAN PITPAGANDA DALAM\r\nMENGIKLANKAN AGENDA FESTIVAL KEBUDAYAAN\r\nYOGYAKARTA TAHUN 2019 (Text)"^^ . . . . . "15730022_BAB-I_IV-atau-V_DAFTAR-PUSTAKA.pdf"^^ . . . "STRATEGI KREATIF RUANG IKLAN PITPAGANDA DALAM\r\nMENGIKLANKAN AGENDA FESTIVAL KEBUDAYAAN\r\nYOGYAKARTA TAHUN 2019 (Text)"^^ . . . . . "STRATEGI KREATIF RUANG IKLAN PITPAGANDA DALAM\r\nMENGIKLANKAN AGENDA FESTIVAL KEBUDAYAAN\r\nYOGYAKARTA TAHUN 2019 (Other)"^^ . . . . . . "STRATEGI KREATIF RUANG IKLAN PITPAGANDA DALAM\r\nMENGIKLANKAN AGENDA FESTIVAL KEBUDAYAAN\r\nYOGYAKARTA TAHUN 2019 (Other)"^^ . . . . . . "STRATEGI KREATIF RUANG IKLAN PITPAGANDA DALAM\r\nMENGIKLANKAN AGENDA FESTIVAL KEBUDAYAAN\r\nYOGYAKARTA TAHUN 2019 (Other)"^^ . . . . . . "STRATEGI KREATIF RUANG IKLAN PITPAGANDA DALAM\r\nMENGIKLANKAN AGENDA FESTIVAL KEBUDAYAAN\r\nYOGYAKARTA TAHUN 2019 (Other)"^^ . . . . . . "STRATEGI KREATIF RUANG IKLAN PITPAGANDA DALAM\r\nMENGIKLANKAN AGENDA FESTIVAL KEBUDAYAAN\r\nYOGYAKARTA TAHUN 2019 (Other)"^^ . . . . . . "lightbox.jpg"^^ . . . "STRATEGI KREATIF RUANG IKLAN PITPAGANDA DALAM\r\nMENGIKLANKAN AGENDA FESTIVAL KEBUDAYAAN\r\nYOGYAKARTA TAHUN 2019 (Other)"^^ . . . . . . "preview.jpg"^^ . . . "STRATEGI KREATIF RUANG IKLAN PITPAGANDA DALAM\r\nMENGIKLANKAN AGENDA FESTIVAL KEBUDAYAAN\r\nYOGYAKARTA TAHUN 2019 (Other)"^^ . . . . . . "medium.jpg"^^ . . . "STRATEGI KREATIF RUANG IKLAN PITPAGANDA DALAM\r\nMENGIKLANKAN AGENDA FESTIVAL KEBUDAYAAN\r\nYOGYAKARTA TAHUN 2019 (Other)"^^ . . . . . . "small.jpg"^^ . . "HTML Summary of #51989 \n\nSTRATEGI KREATIF RUANG IKLAN PITPAGANDA DALAM \nMENGIKLANKAN AGENDA FESTIVAL KEBUDAYAAN \nYOGYAKARTA TAHUN 2019\n\n" . "text/html" . . . "Ilmu Komunikasi"@en . . . "Komunikasi Budaya" . .