%0 Thesis %9 Skripsi %A EULIS SARI SUCIATI - NIM. 05730041 , %B Fakultas Ishum %D 2011 %F digilib:5291 %I UIN Sunan Kalijaga Yogyakarta %K service quality, customer relations, customer loyalty %T PENGARUH KUALITAS PELAYANAN SEBAGAI AKTIVITAS CUSTOMER RELATIONS TERHADAP LOYALITAS NASABAH BANK BTN SYARIAH CABANG YOGYAKARTA %U https://digilib.uin-suka.ac.id/id/eprint/5291/ %X Quality Insurence of service is one of important aspect that encourages consumers to be a loyal consumers whose re-buy product or service or using the solution offered by the company. There fore this research will revealing the impact of service quality for costumer loyalty in BTN Syariah branch office Yogyakarta's Customers. This research was using quantitatif correlation analyze methode, that is useful to study the relation between/among the variables. This research was done at the customers of Bank BTN Syariah Branch Office Yogyakarta, with total sample of 100 people. The sampling technique's using sample random sampling method, that selecting anyone whose being there during the research. The data was collected through questionnaires which have been tasted for validity and reliability, Whereas the quantitative analysis was using pearson Correlation. Based on the result of this research and the data, we concluded that quality service in this case in costumer relations, has important role for the customer loyalty in Bank BTN Syariah Branch Office Yogyakarta. From the result of this research note that Ho's declined and Ha's accepted, it means thet there is positive impact between service quality with the costumers loyalty in Bank BTN Syariah Branch Office Yogyakarta. %Z Pembimbing: Iswandi Syahputra, S.Ag, M.Si.,