M. Zikrullah Fifnanda, - and Aris Risdiana, - and Reza Bakhtiar Ramadhan, - (2019) Umrah Service Strategy Based on Experiential Marketing (Case Study of Amana Tour and Travel, Yogyakarta). Islamic Studies Journal for Social Transformation, 3 (1). pp. 69-89. ISSN ISSN: 2615-1286 (Print) 2686-0619 (Online