@phdthesis{digilib55654, month = {November}, title = {SIASAT KOMUNIKASI PADA PROGRAM LITERASI DIGITAL MAFINDO YOGYAKARTA DALAM MENANGGULANGI DISINFODEMI COVID-19}, school = {UIN SUNAN KALIJAGA YOGYAKARTA}, author = {NIM.: 18107030016 Fununun Nisha}, year = {2022}, note = {Pembimbing: Rahmah Atayymini, S.Ikom., M.A.}, keywords = {dysinfodemic; MAFINDO communication strategy; digital literacy}, url = {https://digilib.uin-suka.ac.id/id/eprint/55654/}, abstract = {Dysinfodemics are the result of the massive use of digital media among the public. This resulted in a lot of information that is not necessarily the truth circulating in cyberspace. This research answers the problem of dysinfodemic through a communication strategy carried out by MAFINDO Yogyakarta in tackling the spread of disinfodemic among the community through strategies in digital literacy programs. This study uses qualitative methods to obtain in-depth and comprehensive data. By using the concept of communication strategy by Effendy, the results of this study are to find out what tactics or strategies are carried out by MAFINDO, namely in the form of how to determine communication targets, choose the right communication media, study the purpose of the message and what is the role of the communicator in socializing digital literacy. MAFINDO is here to bring all of its digital literacy programs to deal with the disinfodemic which is expected to be able to effectively deal with the disinfodemic among the people.} }