%A NIM.: 18107030123 Muhammad Fajrul Falah
%O Pembimbing: Dr. Fatma Dian Pratiwi, S.Sos M.Si
%T STRATEGI KOMUNIKASI PERSUASIF KYAI DALAM PROSES PEMBINAAN ROHANI PADA ANGGOTA ORMAS SAJAM (SEDULUR ANAK JALANAN MERAPI MERBABU) DI MAGELANG
%X The purpose of this study is to learn the persuasive communication techniques that Kyai does in the process of spiritual building in the ormas Sajam members of Magelang. This type of research is qualitative descriptive research with a persuasive approach to communication. The gathering of data is by observing, interviewing, and documenting. As for the data source that is the primary data, the interview results data. Data analysis techniques for data reduction, data presentation, and deduction drawing. Triangulation to data validity, the results of research on persuasive Kyai communication strategies in the process of spiritual development on the ormas Sajam members in Magelang is by inserting studies,tahlil and prayer in routine activities such as clean and clean, by using family systems, and by bringing mindset to the Kyai, and by instilling a mindset by giving thoughtful and meaningful jargon. Based on the strategic psicokeach strategy, sociocultural strategy, strategic the strategic the construction. It is intended to get an answer to the problem as to how a Kyai strategy works in the process of spiritual development on a Sajam member in Magelang.
%K Sajam, Persuasive Communication, Spiritual, Kyai
%D 2022
%I UIN SUNAN KALIJAGA YOGYAKARTA
%L digilib55927