?url_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Adissertation&rft.au=MARIA+ULFAH+-+NIM.+06730004%2C+&rft.aulast=MARIA+ULFAH+-+NIM.+06730004&rft.aufirst=+&rft.degree=Skripsi&rft.date=1+March+2011&rft.title=STRATEGI+MARKETING+PUBLIC+RELATIONS+DALAM+MENINGKATKAN+JUMLAH+CUSTOMER+(Study+Deskriptif+Kualitatif+Hotel+The+Phoenix+Yogyakarta)&rft.inst=UIN+Sunan+Kalijaga+Yogyakarta