%0 Thesis %9 Skripsi %A Feny Ratna Anjani, NIM.: 20108030073 %B FAKULTAS EKONOMI DAN BISNIS ISLAM %D 2024 %F digilib:59205 %I UIN SUNAN KALIJAGA YOGYAKARTA %K Interest in saving, BMT, literasi keuangan syariah %P 133 %T PENGARUH PELAYANAN, REPUTASI, LITERASI KEUANGAN SYARIAH, DAN PROMOSI TERHADAP MINAT MENABUNG MASYARAKAT DENGAN RELIGIOSITAS SEBAGAI VARIABEL MODERASI (STUDI KASUS PADA BMT TUMANG) %U https://digilib.uin-suka.ac.id/id/eprint/59205/ %X This research aims to analyze the influence of the variables Service, Reputation, Sharia Financial Literacy, and Promotion on people’s internet in saving with Religiosity as a Moderating variable. This research was conducted at BMT Tumang using quantitative methods. The number of respondents in this study was 135 people. Investigation analysis uses the Structural Equation Model-Partial Least Square with SmartPLS 4. This research result in the conclusion that Service (X1), Reputation (X2), Sharia Financial Literacy (X3), and Promotion (X4) influence interest in saving. Then religiosity cannot moderate all exogenous variables. %Z Pembimbing: Agus Faisal,S.E.I.,M.E.I