TY  - THES
N1  - Pembimbing: Anniza Citra Prajasari, S.E.I, M.A
ID  - digilib59393
UR  - https://digilib.uin-suka.ac.id/id/eprint/59393/
A1  - Rahma Kamelia, NIM.: 19108030114
Y1  - 2023/04/11/
N2  - This study aims to examine the effect of Risk Perception, Herding Behavior, and Minimum Capital, on Generation Z Investment Decisions in Online Mutual Funds with Financial Literacy as a Moderating Variable. The sample in this study is 167 generation Z investors who invest in online mutual funds. This study uses a quantitative method with the PLS-SEM analysis model with the help of the WarpPLS 7.0 analysis tool. The results of the study show that risk perception, herding behavior, and minimum capital influence Generation Z investment decisions on online mutual funds. Meanwhile, the financial literacy variable is only able to moderate herding behavior.
PB  - UIN SUNAN KALIJAGA YOGYAKARTA
KW  - Investment Decision; Financial Literacy; Risk Perception; Herding Behavior
KW  -  Minimum Capital.
M1  - skripsi
TI  - PENGARUH RISK PERCEPTION, HERDING BEHAVIOR, DAN MODAL MINIMAL TERHADAP KEPUTUSAN INVESTASI GENERASI Z PADA REKSA DANA ONLINE DENGAN FINANCIAL LITERACY SEBAGAI VARIABEL MODERASI
AV  - restricted
EP  - 102
ER  -