eprintid: 60174 rev_number: 11 eprint_status: archive userid: 12460 dir: disk0/00/06/01/74 datestamp: 2023-09-07 01:54:22 lastmod: 2023-09-07 01:54:22 status_changed: 2023-09-07 01:54:22 type: thesis metadata_visibility: show contact_email: muh.khabib@uin-suka.ac.id creators_name: Khayla Diva Bian Azzahra, NIM.: 19102010054 title: ETIKA KOMUNIKASI DAKWAH KOREAN WAVE FUADH NAIM DALAM KONTEN YOUTUBE MILIK ALPHIANDI ispublished: pub subjects: etika subjects: komunikasi divisions: jur_kpi full_text_status: restricted keywords: Etika Dakwah, Korean Wave, Fuadh Naim, Konten note: Pembimbing: Muhammad Diak Udin, M.Sos. abstract: Da'wah is not effective if the da'i does not pay attention or in-depth observations regarding background of mad'u. This needs to be done so that the da'wah message you want to convey can be conveyed properly. There’s da’wah ethics that should da’i apply. Fuadh Naim is a da'wah influencer who uses the Korean Wave as a da'wah topic and innovates to attract young people. In this study, we will analyze how the communication ethics of Korean Wave da'wah are applied by Fuadh Naim through Alphiandi's YouTube shows? The method of this research is to use a qualitative approach with ta'lif theory: the ethical and aesthetic theory of da'wah popularized by Dindin Sholahudin. Data collection techniques conducting literature and documentation studies which will be using the method of data analysis of Roland Barthes model. The results of this study are that Fuadh Naim applies his da'wah ethics in accordance with the theory of ta'lif namely Principle Aspects, Empathy Aspects, Verbal Aspects and Gentle Actions, Da'i and Mad'u Relationship Aspects, Caring Aspects, Equality Aspects, Secret Aspects , Aspects of Appreciation, Aspects of Being Open to the Truth, and Aspects of Avoiding Disputes. However, there are several aspects that are contrary to what Fuadh Naim applies, namely the secret aspect. date: 2023-08-16 date_type: published pages: 111 institution: UIN SUNAN KALIJAGA YOGYAKARTA department: FAKULTAS DAKWAH DAN KOMUNIKASI thesis_type: skripsi thesis_name: other citation: Khayla Diva Bian Azzahra, NIM.: 19102010054 (2023) ETIKA KOMUNIKASI DAKWAH KOREAN WAVE FUADH NAIM DALAM KONTEN YOUTUBE MILIK ALPHIANDI. Skripsi thesis, UIN SUNAN KALIJAGA YOGYAKARTA. document_url: https://digilib.uin-suka.ac.id/id/eprint/60174/1/19102010054_BAB-I_IV-atau-V_DAFTAR-PUSTAKA.pdf document_url: https://digilib.uin-suka.ac.id/id/eprint/60174/2/19102010054_BAB-II_sampai_SEBELUM-BAB-TERAKHIR.pdf