%0 Thesis
%9 Skripsi
%A Elya Diyanatu Lutfiyah, NIM.: 20108030060
%B FAKULTAS EKONOMI DAN BISNIS ISLAM
%D 2024
%F digilib:64631
%I UIN SUNAN KALIJAGA YOGYAKARTA
%K Pengetahuan, Religiositas, Promosi, Kepercayaan, Wakaf Uang
%P 152
%T PENGARUH PENGETAHUAN, RELIGIOSITAS, DAN PROMOSI MELALUI MEDIA SOSIAL TERHADAP NIAT MAHASISWA BERWAKAF UANG SECARA DIGITAL DENGAN TINGKAT KEPERCAYAAN LEMBAGA WAKAF SEBAGAI VARIABEL INTERVENING  (STUDI KASUS MAHASISWA DI DAERAH ISTIMEWA YOGYAKARTA)
%U https://digilib.uin-suka.ac.id/id/eprint/64631/
%X This study aims to analyze the influence of knowledge, religiosity, promotion through social media, and the level of trust of waqf institutions on the intention of students to cash waqf digitally. This study also analyzes the influence of knowledge, religiosity, and promotion through social media on students' intentions to cash waqf digitally mediated by the level of trust of waqf institutions. The sampling technique in this study is non-probability sampling, and the type of sample used in this study is purposive sampling, and the determination of the number of samples in this study is based on the procedure Hinkin (1995), obtained 110 samples. The analysis technique is carried out by PLS-SEM analysis by testing the outer model and inner model using SmartPLS 3.0 software. The results of this study found variables of knowledge, religiosity, promotion through social media, and the level of trust of waqf institutions had a positive and significant effect on the intention of students to waqf money digitally. In addition, the variable level of trust of waqf institutions partially mediates the influence of variables of knowledge, religiosity, and promotion through social media on students' intentions to cash waqf digitally. The results of the coefficient of determination test of the variable level of trust of waqf institutions showed 83% and the variable intention of students endowment money digitally 80.6% exogenous variables were able to explain endogenous variables in this study.
%Z Pembimbing: Izra Berakon, M.Sc.