relation: https://digilib.uin-suka.ac.id/id/eprint/66649/ title: Demand For the Halal Market Among Young Generation creator: Khairunnisa Mohd Rosdan, - creator: Siti Yuliandi Ahmad, - creator: Dian Nur Anna, - subject: Halal dan Haram description: Purpose: This paper aims to investigate the most vital aspects of the halal market (Shariahcompliant hotels, Halal food and beverages, and Shariah healthcare services) that influence the young generation's purchasing intention in Malaysia. Methods/Design/approach: A quantitative research design with non-probability sampling. The data were obtained by distributing online questionnaire surveys to Malaysia's youth through social media platforms. Findings: Significant findings include accommodation, halal food and beverages, and Shariah compliance healthcare services. Implication: This study provides significance towards Islamic tourism, especially Islamic tourism in Malaysia, which covers an extensive range of interests among the Malaysian young generation's demand towards the Halal market. publisher: KSTCL Press date: 2024 type: Book Section type: PeerReviewed format: text language: en identifier: https://digilib.uin-suka.ac.id/id/eprint/66649/1/Demand%20For%20the%20Halal%20Market%20Among%20Young%20Generation.pdf format: text language: id identifier: https://digilib.uin-suka.ac.id/id/eprint/66649/2/surat-surat-pernyataan1724986962.pdf identifier: Khairunnisa Mohd Rosdan, - and Siti Yuliandi Ahmad, - and Dian Nur Anna, - (2024) Demand For the Halal Market Among Young Generation. In: Youth and Halal Tourism Research. KSTCL Press, Malaysia, pp. 1-11. ISBN 978-967-2771-26-5