%0 Thesis
%9 Skripsi
%A Anggita Haniffitriyana, NIM.: 21103040214
%B FAKULTAS SYARI’AH DAN HUKUM
%D 2025
%F digilib:70443
%I UIN SUNAN KALIJAGA YOGYAKARTA
%K Merek Terkenal, Perlindungan Merek, Pertimbangan Hakim
%P 131
%T TINJAUAN YURIDIS TERHADAP SENGKETA MEREK ANTARA  JOLLIBEE FOODS CORPORATION MELAWAN KARSINO  (ANALISIS PUTUSAN NOMOR 9/PDT.SUS-MEREK/2023/PN.NIAGA.JKT.PST JO. PUTUSAN MAHKAMAH AGUNG NOMOR 1051 K/PDT.SUS-HKI/2023)
%U https://digilib.uin-suka.ac.id/id/eprint/70443/
%X Legal protection for trademarks is divided into two types: preventive protection and repressive protection. There are four principles applied in trademark protection: the first-to-file principle, the exclusive right principle, the principle of territoriality, and the principle of speciality. The basis of protection for Intellectual Property (IP), particularly in the field of trademarks, is to provide legal certainty and economic justice for its owners. The court serves as the final resort for justice seekers; therefore, judicial decisions should reflect justice for both parties, especially for the party whose rights have been violated.  The type and nature of research used by the author is library research, which is descriptive-analytical with a juridical-normative approach, while the data analysis method employed is descriptive-qualitative. The data collection technique in this study is literature review, with secondary data sources consisting of primary legal materials and secondary legal materials. The theoretical framework underlying this research is the theory of IP protection and the theory of justice.  The research findings indicate that, first, the legal protection for Jollibee Foods Corporation as the owner of a well-known trademark against the essential similarity with Karsino’s trademark, which is registered in a different class, is that Jollibee Foods Corporation receives preventive protection. This allows the company to file a lawsuit for the cancellation of Karsino’s trademark, while repressive protection is obtained through dispute resolution as reflected in the Supreme Court's cassation decision. Second, the judges' considerations in Decision No. 9/Pdt.Sus-Merek/2023/PN.Niaga.Jkt.Pst in conjunction with Supreme Court Decision No. 1051 K/PDT.SUS-HKI/2023 align with the theory of justice, as they reflect procedural justice, substantive justice, and corrective justice.
%Z Annisa Dian Arini, M.H