eprintid: 72416
rev_number: 10
eprint_status: archive
userid: 12460
dir: disk0/00/07/24/16
datestamp: 2025-08-20 02:46:31
lastmod: 2025-08-20 02:46:31
status_changed: 2025-08-20 02:46:31
type: thesis
metadata_visibility: show
contact_email: muh.khabib@uin-suka.ac.id
creators_name: Alfira Najmi Ramadhani, NIM.: 21107030064
title: PERSEPSI GENERASI Z PADA AKUN INSTAGRAM DALAM MENINGKATKAN INTENSI MENCARI BANTUAN PSIKOLOGIS (STUDI DESKRIPTIF PADA FOLLOWERS AKUN INSTAGRAM @INSIGHTME.ID)
ispublished: pub
subjects: 302.23
divisions: jur_ikom
full_text_status: restricted
keywords: New Media, Instagram, Perilaku Mencari Bantuan Psikologis
note: Dr. Mokhamad Mahfud, S.Sos.I. M.Si.
abstract: Mental health awareness among Generation Z has grown, yet many still hesitate to
take action in seeking mental health help. As digital natives, Generation Z actively
consumes content on platforms like Instagram, which have become influential
spaces for mental health education. This study examines the role of the Instagram
account @insightme.id in shaping help-seeking intentions through digital content.
Using a descriptive qualitative approach, this research involved in-depth
interviews, observation, and documentation with purposively selected followers of
@insightme.id who show interest in mental health topics. Guided by theories of
perception, new media, and help-seeking behavior. The result reveals that
@insightme.id effectively captures users’ attention, delivers relatable information,
and encourages initial consideration of seeking help. The platform creates a sense
of connection and validation that supports early-stage reflection among followers.
This study highlights Instagram’s communicative potential to positively shape
audience perceptions and actively increase help-seeking intentions among
Generation Z. A synergic approach involving digital media, mental health literacy,
and accessible pathways is essential to strengthen the impact of media in
encouraging actual help-seeking behavior.
date: 2025-07-24
date_type: published
pages: 156
institution: UIN SUNAN KALIJAGA YOGYAKARTA
department: FAKULTAS ILMU SOSIAL DAN HUMANIORA
thesis_type: skripsi
thesis_name: other
citation:   Alfira Najmi Ramadhani, NIM.: 21107030064  (2025) PERSEPSI GENERASI Z PADA AKUN INSTAGRAM DALAM MENINGKATKAN INTENSI MENCARI BANTUAN PSIKOLOGIS (STUDI DESKRIPTIF PADA FOLLOWERS AKUN INSTAGRAM @INSIGHTME.ID).  Skripsi thesis, UIN SUNAN KALIJAGA YOGYAKARTA.   
document_url: https://digilib.uin-suka.ac.id/id/eprint/72416/1/21107030064_BAB-I_IV-atau-V_DAFTAR-PUSTAKA.pdf
document_url: https://digilib.uin-suka.ac.id/id/eprint/72416/2/21107030064_BAB-II_sampai_SEBELUM-BAB-TERAKHIR.pdf