@phdthesis{digilib72524, month = {August}, title = {DETERMINAN KEPUTUSAN GENERASI Z DALAM BERINVESTASI REKSADANA SYARIAH PADA APLIKASI BIBIT}, school = {UIN SUNAN KALIJAGA YOGYAKARTA}, author = {NIM.: 21108030027 Randhini Putri Amanda}, year = {2025}, note = {Hilmy Baroroh, S.E.I., M.E.K.}, keywords = {Generasi Z, Reksadana Syariah, Bibit, Keputusan Investasi, Religiositas, Media Sosial, Persepsi Risiko, Kemampuan Finansial, Motivasi Investasi}, url = {https://digilib.uin-suka.ac.id/id/eprint/72524/}, abstract = {This study aims to analyze the factors influencing generation Z investment decisions in sharia mutual funds through the Bibit application. Using a quantitative method, data was collected from 133 respondents in Bekasi City. Data analysis was conducted using PLS-SEM. The results show that the variables of religiosity, social media, and financial capability have a positive and significant effect on investment decisions. However, risk perception and investment motivation were not found to have a significant influence on investment decisions. These findings emphasize the importance of religiosity, social media, and financial capability as key drivers for generation Z investment decisions in sharia mutual fund products.} }