eprintid: 74130 rev_number: 10 eprint_status: archive userid: 12241 dir: disk0/00/07/41/30 datestamp: 2025-11-04 03:04:22 lastmod: 2025-11-04 03:04:22 status_changed: 2025-11-04 03:04:22 type: thesis metadata_visibility: show contact_email: sophanshofwan@gmail.com creators_name: Sofia Ummil Husna, NIM.: 21107030017 title: MODEL PERENCANAAN KOMUNIKASI DINAS PARIWISATA DAN KEBUDAYAAN KABUPATEN WONOSOBO DALAM MEMPERKENALKAN ALAT MUSIK BUNDENGAN ispublished: pub subjects: I divisions: jur_ikom full_text_status: restricted keywords: Communication Planning, Five-Step Model, Bundengan, Disparbud Wonosobo note: Dr. Yani Tri Wijayanti, S.Sos., M.Si. abstract: Bundengan is a traditional musical instrument and cultural heritage of Indonesia that must be protected and preserved. The decline in the number of Bundengan instruments and the threat of extinction have raised concerns that this musical instrument may disappear or be claimed by other parties. Therefore, appropriate measures are needed to preserve Bundengan. A communication planning model is one of the efforts that can be undertaken by the Wonosobo Regency Tourism and Culture Office (Disparbud Wonosobo) to address issues related to the Bundengan. This study aims to analyze and apply the Five-Step Communication Planning Model (Research, Planning, Implementation, Measurement/Evaluation, and Reporting). This study uses a qualitative method with a descriptive approach. The results of the study indicate that the communication planning model applied by Disparbud Wonosobo to promote Bundengan involves various efforts such as local events, collaboration with various parties, and the creation of educational and informative content on social media and print media channels. Keywords: Communication Planning, Five-Step Model, Bundengan, Disparbud Wonosobo date: 2025 date_type: published pages: 122 institution: UIN SUNAN KALIJAGA YOGYAKARTA department: FAKULTAS ILMU SOSIAL DAN HUMANIORA thesis_type: skripsi thesis_name: other citation: Sofia Ummil Husna, NIM.: 21107030017 (2025) MODEL PERENCANAAN KOMUNIKASI DINAS PARIWISATA DAN KEBUDAYAAN KABUPATEN WONOSOBO DALAM MEMPERKENALKAN ALAT MUSIK BUNDENGAN. Skripsi thesis, UIN SUNAN KALIJAGA YOGYAKARTA. document_url: https://digilib.uin-suka.ac.id/id/eprint/74130/1/21107030017_BAB-I_IV-atau-V_DAFTAR-PUSTAKA.pdf document_url: https://digilib.uin-suka.ac.id/id/eprint/74130/2/21107030017_BAB-II_sampai_SEBELUM-BAB-TERAKHIR.pdf