?url_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Adissertation&rft.au=PURNO+UJIANTO+%2C+NIM+%3A+08730120+&rft.aulast=PURNO+UJIANTO+&rft.aufirst=+NIM+%3A+08730120+&rft.degree=Skripsi&rft.date=7+February+2013&rft.title=STRATEGI+WORD+OF+MOUTH+COMMUNICATION+DALAM+MENINGKATKAN+MINAT+MENONTON+KESENIAN+BANYUMASAN+(+Studi+Deskriptif+Kualitatif+Pada+Paguyuban+Seni+Sapto+Turonggo+Joyo+Kabupaten+Banjarnegara)+&rft.inst=UIN+SUNAN+KALIJAGA