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primary topic: KOMODIFIKASI AGAMA ISLAM DALAM FILM THAGHUT

KOMODIFIKASI AGAMA ISLAM DALAM FILM THAGHUT
type: Thesis
type: Article
abstract: Indonesian horror films increasingly exploit religious elements as main attractions, triggering a commodification phenomenon that reduces sacred values into market commodities. This study aims to dismantle the practice of Islamic commodification in the film Thaghut, which previously sparked controversy under the title Kiblat. Using a qualitative approach with Roland Barthes' semiotic analysis and Vincent Mosco's political economy of media theory, this study dissects how religious symbols are represented and utilized for commercial interests. The results show a fundamental shift in meaning (myth) across six main symbols—prayer, prostration, adhan, dhikr, Quranic verses, and theological terms—from sacred protective values into instruments of terror. The commodification process operates systematically through three mechanisms: (1) the desacralization of worship rituals for visual sensation; (2) the instrumentalization of sacred texts as plot devices; and (3) theological branding strategies in marketing. This study concludes that Thaghut positions religion not as a moral subject, but as an object of exploitation to maximize profit. The implication is that this phenomenon potentially shallows public religious understanding by implanting horror associations with worship rituals, while reinforcing the irony of a film industry that treats religion merely as a trading asset.
date: 2025-12-03
status: published
author list: authors
type: EPrint
type: ThesisEPrint
is part of: repository
has document: KOMODIFIKASI AGAMA ISLAM DALAM FILM THAGHUT (Text)
has version: KOMODIFIKASI AGAMA ISLAM DALAM FILM THAGHUT (Text)
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has document: KOMODIFIKASI AGAMA ISLAM DALAM FILM THAGHUT (Other)
subject: 297.6 Dakwah dan Penyiaran Islam

KOMODIFIKASI AGAMA ISLAM DALAM FILM THAGHUT (Text)
type: Document
has file: 21102010093_BAB-I_IV-atau-V_DAFTAR-PUSTAKA.pdf
has part: 21102010093_BAB-I_IV-atau-V_DAFTAR-PUSTAKA.pdf

KOMODIFIKASI AGAMA ISLAM DALAM FILM THAGHUT (Text)
type: Document

UIN SUNAN KALIJAGA YOGYAKARTA
type: Organization

FAKULTAS DAKWAH DAN KOMUNIKASI, UIN SUNAN KALIJAGA YOGYAKARTA
type: Organization

NIM.: 21102010093 Muhamad Agil Gufroni
type: Person
given name: NIM.: 21102010093
family name: Muhamad Agil Gufroni

KOMODIFIKASI AGAMA ISLAM DALAM FILM THAGHUT (Other)
type: Document
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KOMODIFIKASI AGAMA ISLAM DALAM FILM THAGHUT (Other)
type: Document
is version of: KOMODIFIKASI AGAMA ISLAM DALAM FILM THAGHUT (Text)
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KOMODIFIKASI AGAMA ISLAM DALAM FILM THAGHUT (Other)
type: Document
is version of: KOMODIFIKASI AGAMA ISLAM DALAM FILM THAGHUT (Text)
is volatile version of: KOMODIFIKASI AGAMA ISLAM DALAM FILM THAGHUT (Text)
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KOMODIFIKASI AGAMA ISLAM DALAM FILM THAGHUT (Other)
type: Document
is version of: KOMODIFIKASI AGAMA ISLAM DALAM FILM THAGHUT (Text)
is volatile version of: KOMODIFIKASI AGAMA ISLAM DALAM FILM THAGHUT (Text)
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KOMODIFIKASI AGAMA ISLAM DALAM FILM THAGHUT (Other)
type: Document
is version of: KOMODIFIKASI AGAMA ISLAM DALAM FILM THAGHUT (Text)
is volatile version of: KOMODIFIKASI AGAMA ISLAM DALAM FILM THAGHUT (Text)
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KOMODIFIKASI AGAMA ISLAM DALAM FILM THAGHUT (Other)
type: Document
is version of: KOMODIFIKASI AGAMA ISLAM DALAM FILM THAGHUT (Text)
is volatile version of: KOMODIFIKASI AGAMA ISLAM DALAM FILM THAGHUT (Text)
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KOMODIFIKASI AGAMA ISLAM DALAM FILM THAGHUT (Other)
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KOMODIFIKASI AGAMA ISLAM DALAM FILM THAGHUT (Other)
type: Document
is version of: KOMODIFIKASI AGAMA ISLAM DALAM FILM THAGHUT (Text)
is volatile version of: KOMODIFIKASI AGAMA ISLAM DALAM FILM THAGHUT (Text)
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primary topic: KOMODIFIKASI AGAMA ISLAM DALAM FILM THAGHUT

297.6 Dakwah dan Penyiaran Islam
type: Concept