TY  - THES
N1  - Syayyidah Maftuhatul Jannah, S.E., M.Sc.
ID  - digilib74724
UR  - https://digilib.uin-suka.ac.id/id/eprint/74724/
A1  - Muhammad Hafiz Ramadhan, NIM.: 21108020038
Y1  - 2025/12/08/
N2  - This study examines the influence of financial literacy and corporate image, with religiosity as a moderating variable, on career interest in Islamic banking among students of the Faculty of Economics and Business, UIN Sunan Kalijaga. Financial literacy can be an important foundation in determining the future because it can help someone manage long-term investments. Corporate image is considered a valuable asset for a company because it plays a significant role in influencing the perceptions of prospective applicants, while religiosity helps individuals understand the sharia system in Islamic banking. This study used a purposive sampling method with 167 respondents from all study programs of the Faculty of Islamic Economics and Business, UIN Sunan Kalijaga. Primary data were analyzed using the Smart-PLS tool with descriptive analysis techniques, outer model testing, and inner model testing. The results show that financial literacy and corporate image have a positive and significant effect on student interest in a career in Islamic banking. While religiosity can strengthen the relationship between financial literacy and career interest but weaken the relationship between corporate image and career interest. These findings can be a reference for students and educational institutions in understanding the factors that influence career choices in the Islamic banking industry.
PB  - UIN SUNAN KALIJAGA YOGYAKARTA
KW  - Literasi Keuangan
KW  -  Citra Perusahaan
KW  -  Religiusitas
KW  -  Minat Berkarir
KW  -  Perbankan Syariah
M1  - skripsi
TI  - PENGARUH LITERASI KEUANGAN DAN CITRA PERUSAHAAN TERHADAP MINAT BERKARIR DENGAN RELIGIUSITAS SEBAGAI VARIABEL MODERASI  (STUDI KASUS PADA MAHASISWA FEBI UIN SUNAN KALIJAGA)
AV  - restricted
EP  - 155
ER  -