eprintid: 75614
rev_number: 10
eprint_status: archive
userid: 12460
dir: disk0/00/07/56/14
datestamp: 2026-02-18 03:27:39
lastmod: 2026-02-18 03:27:39
status_changed: 2026-02-18 03:27:39
type: thesis
metadata_visibility: show
contact_email: muh.khabib@uin-suka.ac.id
creators_name: Huri Dewi Rizkiyatul Amaliyah, NIM.: 22107030017
title: STRATEGI KOMUNIKASI PEMBERDAYAAN  DALAM MEMBANGUN KESEJAHTERAAN  MASYARAKAT GUNUNGKIDUL  (STUDI PADA PROGRAM PERKAMPUNGAN TERNAK MANDIRI LAZ AMAL SYUHADA)
ispublished: pub
subjects: 302.2
divisions: jur_ikom
full_text_status: restricted
keywords: Strategi Komunikasi, Komunikasi Pemberdayaan, People Centered Development Theory (PCD)
note: Dr. Diah Ajeng Purwani, S.Sos, M.Si.
abstract: This study explores how the empowerment communication strategy in the Laz Amal Syuhada Independent Livestock Village Program in Gunungkidul transformed into a spiritually oriented form of empowerment. The People Centered Development (PCD) theory was used as an analytical tool in examining the empowerment communication process that placed the community as the main subject of development, using five main aspects, namely Policy Reform at the Micro Level, Continuous Learning Process, Collaboration, Community Empowerment, and Acting as a Catalyst of Change. Using a qualitative approach with descriptive research, data was collected through in-depth interviews, observation, and documentation. The results of the study show that the empowerment process does not stop at economic strengthening, but develops into spiritual empowerment that shapes the mindset, work ethic, and social cohesion of the community. The application of PCD in this program has undergone contextual adaptation through the internalization of religious values. The role of local religious teachers is key as communicators of empowerment, conveying religious values through the principles of tabligh, siddiq, and amanah. These values then become a communicative framework that guides decision-making, builds a sense of collective responsibility, and creates a disciplined and blessing-oriented work culture. These findings confirm that spiritual empowerment can serve as an effective communication strategy to strengthen the welfare of rural communities. This study offers a new perspective in the literature on empowerment communication by showing that spiritual aspects can be a driving force for the success of community-based development programs.
date: 2026-01-06
date_type: published
pages: 118
institution: UIN SUNAN KALIJAGA YOGYAKARTA
department: FAKULTAS ILMU SOSIAL DAN HUMANIORA
thesis_type: skripsi
thesis_name: other
citation:   Huri Dewi Rizkiyatul Amaliyah, NIM.: 22107030017  (2026) STRATEGI KOMUNIKASI PEMBERDAYAAN DALAM MEMBANGUN KESEJAHTERAAN MASYARAKAT GUNUNGKIDUL (STUDI PADA PROGRAM PERKAMPUNGAN TERNAK MANDIRI LAZ AMAL SYUHADA).  Skripsi thesis, UIN SUNAN KALIJAGA YOGYAKARTA.   
document_url: https://digilib.uin-suka.ac.id/id/eprint/75614/1/22107030017_BAB-I_IV-atau-V_DAFTAR-PUSTAKA.pdf
document_url: https://digilib.uin-suka.ac.id/id/eprint/75614/2/22107030017_BAB-II_sampai_SEBELUM-BAB-TERAKHIR.pdf