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primary topic: IMPLEMENTASI CYBER PUBLIC RELATIONS SEBAGAI MEDIA PENYEBARAN INFORMASI PUBLIK (Studi Deskriptif Kualitatif pada Akun Instagram Dinas Sosial DIY)

IMPLEMENTASI CYBER PUBLIC RELATIONS SEBAGAI MEDIA PENYEBARAN INFORMASI PUBLIK (Studi Deskriptif Kualitatif pada Akun Instagram Dinas Sosial DIY)
type: Thesis
type: Article
abstract: This study aims to analyze the implementation of Cyber Public Relations as a medium for disseminating public information on the Instagram account of the Yogyakarta Special Region Social Service. The background of this study is based on the increasing role of social media as the main channel of communication between the government and the public, as well as the demand for transparency and quality of public information. This study uses a qualitative approach with a descriptive method. Data collection techniques were carried out through observation of Instagram content, in-depth interviews with internal informants from the Yogyakarta Special Region Social Services Agency, and supporting documentation. Data analysis refers to the concept of Cyber Public Relations according to Phillips and Young, which includes transparency, internet porosity, the internet as an agent, richness in content, and reach, and is linked to the dimensions of information quality, which include accuracy, timeliness, relevance, and completeness. The results of the study show that the DIY Social Service has implemented the principles of Cyber PR quite well, especially in terms of information accuracy, data transparency, and informative content variety. However, this study also found obstacles in the form of bureaucratic processes and a tiered approval system that affect the timeliness of information publication. The conclusion of the study shows that although Cyber Public Relations at the DIY Social Service has contributed positively to the dissemination of public information, optimization is still needed, particularly in increasing the speed of information delivery without neglecting the principles of caution and data validity.
date: 2025-12-17
status: published
author list: authors
type: EPrint
type: ThesisEPrint
is part of: repository
has document: IMPLEMENTASI CYBER PUBLIC RELATIONS SEBAGAI MEDIA PENYEBARAN INFORMASI PUBLIK (Studi Deskriptif Kualitatif pada Akun Instagram Dinas Sosial DIY) (Text)
has version: IMPLEMENTASI CYBER PUBLIC RELATIONS SEBAGAI MEDIA PENYEBARAN INFORMASI PUBLIK (Studi Deskriptif Kualitatif pada Akun Instagram Dinas Sosial DIY) (Text)
has published: IMPLEMENTASI CYBER PUBLIC RELATIONS SEBAGAI MEDIA PENYEBARAN INFORMASI PUBLIK (Studi Deskriptif Kualitatif pada Akun Instagram Dinas Sosial DIY) (Text)
subject: 302.231 Media Komunikasi, Media Massa, Media Sosial

IMPLEMENTASI CYBER PUBLIC RELATIONS SEBAGAI MEDIA PENYEBARAN INFORMASI PUBLIK (Studi Deskriptif Kualitatif pada Akun Instagram Dinas Sosial DIY) (Text)
type: Document
has file: 20107030016_BAB-I_IV-atau-V_DAFTAR-PUSTAKA.pdf
has part: 20107030016_BAB-I_IV-atau-V_DAFTAR-PUSTAKA.pdf

IMPLEMENTASI CYBER PUBLIC RELATIONS SEBAGAI MEDIA PENYEBARAN INFORMASI PUBLIK (Studi Deskriptif Kualitatif pada Akun Instagram Dinas Sosial DIY) (Text)
type: Document

UIN SUNAN KALIJAGA YOGYAKARTA
type: Organization

FAKULTAS ILMU SOSIAL DAN HUMANIORA, UIN SUNAN KALIJAGA YOGYAKARTA
type: Organization

NIM.: 20107030016 Euis Novianti
type: Person
given name: NIM.: 20107030016
family name: Euis Novianti

HTML Summary of #75648 IMPLEMENTASI CYBER PUBLIC RELATIONS SEBAGAI MEDIA PENYEBARAN INFORMASI PUBLIK (Studi Deskriptif Kualitatif pada Akun Instagram Dinas Sosial DIY)
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primary topic: IMPLEMENTASI CYBER PUBLIC RELATIONS SEBAGAI MEDIA PENYEBARAN INFORMASI PUBLIK (Studi Deskriptif Kualitatif pada Akun Instagram Dinas Sosial DIY)

302.231 Media Komunikasi, Media Massa, Media Sosial
type: Concept