%A NIM.: 22103080116 Abdul Hafidz Al Hakam
%O Dr. Diky Faqih Maulana, S.H.,M.H.
%T ANALISIS PERLINDUNGAN KONSUMEN TERHADAP PENCANTUMAN LABEL HALAL TANPA SERTIFIKASI RESMI (STUDI KASUS WARUNG MAKAN DI DUSUN SAPEN DESA DEMANGAN)
%X This research is motivated by the rampant phenomenon of micro-business
actors, especially food stalls, independently affixing halal labels without
official certification from the Halal Product Assurance Organizing Agency
(BPJPH). This practice is widely found in the urban-religious area of Dusun
Sapen, Demangan Village. This study aims to identify and analyze the factors
behind business actors affixing non-certified halal labels, and to examine its
implications for consumer protection from the perspectives of positive law
and Islamic law.
The type of research used is empirical juridical research combined with a
qualitative approach. This research is descriptive-analytical. Data collection
techniques were carried out through field observations, in-depth interviews
with business actors and consumers, and documentation. The collected data
were then analyzed using a deductive-qualitative reasoning method.
The results showed that there are three main factors causing business actors
to perform self-labeling. First is the theological factor, which is business
actors consider religious beliefs regarding the halalness of substances and
processes to be more important than state administrative obligations. Second
is the economic pragmatism factor to respond to market demands from
consumers, the majority of whom are Muslim students. Third is the structural
barrier factor, namely the perception of complicated bureaucracy and the
limited digital literacy of MSME actors regarding the certification
registration mechanism. According to positive law, this practice violates
Article 4 letter (c) jo Article 8 letter (f) of the Consumer Protection Law
because it provides misleading information and eliminates the right to legal
certainty and traceability for consumers. Meanwhile, from the perspective of
Sharia Economic Law, this action contradicts the principle of transparency
(Al-Bayān) and contains elements of deception (Tadlīs) that can damage the
integrity of muamalah.
%K Label Halal Tanpa Sertifikasi, Perlindungan Konsumen, UMKM,
Hukum Ekonomi Syariah, Hukum Positif
%D 2026
%I UIN SUNAN KALIJAGA YOGYAKARTA
%L digilib75981