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primary topic: STRATEGI PROMOSI PERPUSTAKAAN DALAM MENINGKATKAN MINAT KUNJUNG SISWA SISWI SMA MUHAMMADIYAH 3 YOGYAKARTA

STRATEGI PROMOSI PERPUSTAKAAN DALAM MENINGKATKAN MINAT KUNJUNG SISWA SISWI SMA MUHAMMADIYAH 3 YOGYAKARTA
type: Thesis
type: Article
abstract: This research aims to analyze library promotion strategies in increasing student interest in visiting SMA Muhammadiyah 3 Yogyakarta. The method used is descriptive qualitative research with an observation, interview and documentation approach. The collected data was then analyzed using the theory of Milles and Huberman (1992), namely, data reduction, data presentation, and drawing conclusions. This researcher tested the validity of the data using extended observation, triangulation, member checking. The research results showed that the Baitul 'Ilmi SMA Muhammadiyah 3 Yogyakarta library implemented various promotional strategies, including the use of social media (Instagram, Facebook, YouTube), distribution of brochures, collaboration programs with teachers, introduction of new collections, and banners. The impact of this strategy is increasing student awareness of library services, which then encourages an increase in interest in student visits, namely around 676 students in January-October 2024. This research provides a practical contribution in developing school library promotion strategies to support information literacy among students.
date: 2024-12-24
status: published
author list: authors
type: EPrint
type: ThesisEPrint
is part of: repository
has document: STRATEGI PROMOSI PERPUSTAKAAN DALAM MENINGKATKAN MINAT KUNJUNG SISWA SISWI SMA MUHAMMADIYAH 3 YOGYAKARTA (Text)
has version: STRATEGI PROMOSI PERPUSTAKAAN DALAM MENINGKATKAN MINAT KUNJUNG SISWA SISWI SMA MUHAMMADIYAH 3 YOGYAKARTA (Text)
has published: STRATEGI PROMOSI PERPUSTAKAAN DALAM MENINGKATKAN MINAT KUNJUNG SISWA SISWI SMA MUHAMMADIYAH 3 YOGYAKARTA (Text)
subject: 021.7 Promotion of Libraries/ Promosi Perpustakaan

STRATEGI PROMOSI PERPUSTAKAAN DALAM MENINGKATKAN MINAT KUNJUNG SISWA SISWI SMA MUHAMMADIYAH 3 YOGYAKARTA (Text)
type: Document
has file: 19101040119_BAB-I_IV-atau-V_DAFTAR-PUSTAKA.pdf
has part: 19101040119_BAB-I_IV-atau-V_DAFTAR-PUSTAKA.pdf

STRATEGI PROMOSI PERPUSTAKAAN DALAM MENINGKATKAN MINAT KUNJUNG SISWA SISWI SMA MUHAMMADIYAH 3 YOGYAKARTA (Text)
type: Document

UIN SUNAN KALIJAGA YOGYAKARTA
type: Organization

FAKULTAS ADAB DAN ILMU BUDAYA, UIN SUNAN KALIJAGA YOGYAKARTA
type: Organization

NIM.: 19101040119 Aziz Musthofa
type: Person
given name: NIM.: 19101040119
family name: Aziz Musthofa

HTML Summary of #76120 STRATEGI PROMOSI PERPUSTAKAAN DALAM MENINGKATKAN MINAT KUNJUNG SISWA SISWI SMA MUHAMMADIYAH 3 YOGYAKARTA
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primary topic: STRATEGI PROMOSI PERPUSTAKAAN DALAM MENINGKATKAN MINAT KUNJUNG SISWA SISWI SMA MUHAMMADIYAH 3 YOGYAKARTA

021.7 Promotion of Libraries/ Promosi Perpustakaan
type: Concept