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PRAKTIK REVIEW PRODUK ORANG LAIN MELALUI MEDIA SOSIAL (PERSPEKTIF HUKUM POSITIF DAN HUKUM ISLAM)
The development of digital technology has driven significant changes in patterns of social and economic interaction within society, particularly through social media, which now functions as a public space in shaping opinions and consumer behavior. One of the emerging phenomena is the practice of product reviews conducted by social media users, both voluntarily and as part of commercial collaborations. This practice plays an important role in providing information to consumers; however, it also has the potential to give rise to legal issues, particularly concerning the limits of freedom of expression, consumer protection, and the risk of defamation. This study aims to analyze the practice of product reviews on social media and to examine its position from the perspectives of positive law and Islamic law. This research employs a normative-empirical legal method with statutory and conceptual approaches. Data were obtained through a literature review and observation of product review practices on social media. The results show that product review practices constitute a form of freedom of expression protected by law. However, such freedom is not absolute and must be limited by applicable legal norms, including the Consumer Protection Law and the Electronic Information and Transactions Law. From the perspective of Islamic law, product reviews can be regarded as part of muamalah, which are permissible as long as they adhere to the principles of honesty, trustworthiness, and do not contain elements of ghibah (backbiting), fitnah (false accusation), or deception ( tadlīs). This study also finds that product review practices have the potential to constitute legal violations if they are not conveyed objectively, transparently, and responsibly, whether in the form of organic or paid reviews. Therefore, it is necessary to formulate product review practices that balance freedom of expression, consumer protection, and ethical values within Islamic law.
FAKULTAS SYARIAH DAN HUKUM, UIN SUNAN KALIJAGA YOGYAKARTA
PRAKTIK REVIEW PRODUK ORANG LAIN MELALUI MEDIA SOSIAL (PERSPEKTIF HUKUM POSITIF DAN HUKUM ISLAM) (Text)
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