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primary topic: WACANA PERNIKAHAN DALAM KONTEN #NASIHATAYAH DI INSTAGRAM @AHMADRISYAD

WACANA PERNIKAHAN DALAM KONTEN #NASIHATAYAH DI INSTAGRAM @AHMADRISYAD
type: Thesis
type: Article
abstract: This study analyzes the construction of marriage discourse in the #NasihatAyah content on the Instagram account @ahmadrisyad using Teun A. van Dijk’s Critical Discourse Analysis, which includes the dimensions of text, social cognition, and social context. This research is motivated by the social context of marriage in society, as well as da’wah content on social media that discusses marriage and shapes the perspectives of young Muslim audiences regarding marital readiness, husband-wife roles, and responsibilities within the household. This study employs a qualitative approach with documentation techniques applied to five video contents themed around marriage. The data were analyzed through textual structure, the preacher’s way of thinking, and the social context surrounding message production on Instagram. The findings show that the discourse of marriage in #NasihatAyah is constructed as a serious commitment that requires concrete readiness, especially from men in terms of financial responsibility, life vision, and emotional maturity. Marriage is not viewed as a matter of prestige or a romanticized struggle without preparation, but rather as a space of responsibility and cooperation between husband and wife. In addition, the content also emphasizes the importance of mature conflict management and the role of men as leaders who must have a clear direction in life before marriage. Thus, #NasihatAyah shapes a more realistic, responsible, and relevant understanding of marriage for young Muslim audiences in the era of digital da’wah.
date: 2026-06-05
status: published
author list: authors
type: EPrint
type: ThesisEPrint
is part of: repository
has document: WACANA PERNIKAHAN DALAM KONTEN #NASIHATAYAH DI INSTAGRAM @AHMADRISYAD (Text)
has version: WACANA PERNIKAHAN DALAM KONTEN #NASIHATAYAH DI INSTAGRAM @AHMADRISYAD (Text)
has published: WACANA PERNIKAHAN DALAM KONTEN #NASIHATAYAH DI INSTAGRAM @AHMADRISYAD (Text)
has document: WACANA PERNIKAHAN DALAM KONTEN #NASIHATAYAH DI INSTAGRAM @AHMADRISYAD (Other)
subject: 302.231 Media Komunikasi, Media Massa, Media Sosial

WACANA PERNIKAHAN DALAM KONTEN #NASIHATAYAH DI INSTAGRAM @AHMADRISYAD (Text)
type: Document
has file: 22102010086_BAB-I_IV-atau-V_DAFTAR-PUSTAKA.pdf
has part: 22102010086_BAB-I_IV-atau-V_DAFTAR-PUSTAKA.pdf

WACANA PERNIKAHAN DALAM KONTEN #NASIHATAYAH DI INSTAGRAM @AHMADRISYAD (Text)
type: Document

UIN SUNAN KALIJAGA YOGYAKARTA
type: Organization

FAKULTAS DAKWAH DAN KOMUNIKASI, UIN SUNAN KALIJAGA YOGYAKARTA
type: Organization

NIM.: 22102010086 Taufiq Hidayat
type: Person
given name: NIM.: 22102010086
family name: Taufiq Hidayat

WACANA PERNIKAHAN DALAM KONTEN #NASIHATAYAH DI INSTAGRAM @AHMADRISYAD (Other)
type: Document
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WACANA PERNIKAHAN DALAM KONTEN #NASIHATAYAH DI INSTAGRAM @AHMADRISYAD (Other)
type: Document
is version of: WACANA PERNIKAHAN DALAM KONTEN #NASIHATAYAH DI INSTAGRAM @AHMADRISYAD (Text)
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WACANA PERNIKAHAN DALAM KONTEN #NASIHATAYAH DI INSTAGRAM @AHMADRISYAD (Other)
type: Document
is version of: WACANA PERNIKAHAN DALAM KONTEN #NASIHATAYAH DI INSTAGRAM @AHMADRISYAD (Text)
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WACANA PERNIKAHAN DALAM KONTEN #NASIHATAYAH DI INSTAGRAM @AHMADRISYAD (Other)
type: Document
is version of: WACANA PERNIKAHAN DALAM KONTEN #NASIHATAYAH DI INSTAGRAM @AHMADRISYAD (Text)
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WACANA PERNIKAHAN DALAM KONTEN #NASIHATAYAH DI INSTAGRAM @AHMADRISYAD (Other)
type: Document
is version of: WACANA PERNIKAHAN DALAM KONTEN #NASIHATAYAH DI INSTAGRAM @AHMADRISYAD (Text)
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WACANA PERNIKAHAN DALAM KONTEN #NASIHATAYAH DI INSTAGRAM @AHMADRISYAD (Other)
type: Document
is version of: WACANA PERNIKAHAN DALAM KONTEN #NASIHATAYAH DI INSTAGRAM @AHMADRISYAD (Text)
is volatile version of: WACANA PERNIKAHAN DALAM KONTEN #NASIHATAYAH DI INSTAGRAM @AHMADRISYAD (Text)
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WACANA PERNIKAHAN DALAM KONTEN #NASIHATAYAH DI INSTAGRAM @AHMADRISYAD (Other)
type: Document
is version of: WACANA PERNIKAHAN DALAM KONTEN #NASIHATAYAH DI INSTAGRAM @AHMADRISYAD (Text)
is volatile version of: WACANA PERNIKAHAN DALAM KONTEN #NASIHATAYAH DI INSTAGRAM @AHMADRISYAD (Text)
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WACANA PERNIKAHAN DALAM KONTEN #NASIHATAYAH DI INSTAGRAM @AHMADRISYAD (Other)
type: Document
is version of: WACANA PERNIKAHAN DALAM KONTEN #NASIHATAYAH DI INSTAGRAM @AHMADRISYAD (Text)
is volatile version of: WACANA PERNIKAHAN DALAM KONTEN #NASIHATAYAH DI INSTAGRAM @AHMADRISYAD (Text)
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primary topic: WACANA PERNIKAHAN DALAM KONTEN #NASIHATAYAH DI INSTAGRAM @AHMADRISYAD

302.231 Media Komunikasi, Media Massa, Media Sosial
type: Concept