%A NIM.: 22107010021 Naili Ikrimah
%O Muslim Hidayat, M.A.
%T PERAN REGULASI DIRI DALAM MEMEDIASI HUBUNGAN ANTARA NARSISME DAN ADIKSI SOSIAL MEDIA PADA MAHASISWA
%X Social media addiction among university students is a phenomenon
requiring urgent study, as excessive social media use can interfere with academic
responsibilities, sleep patterns, and daily activities. Preliminary research
involving students in the Special Region of Yogyakarta indicates that a majority of
respondents show signs of social media addiction. Narcissism is viewed as a
dispositional factor that exacerbates this vulnerability, as narcissistic individuals
tend to use social media to seek attention, recognition, and social validation;
however, the underlying psychological processes remain under-researched among
Indonesian students. This study aims to examine the role of self-regulation as a
mediator in the relationship between narcissism and social media addiction
among university students. A quantitative correlational design was employed,
involving 299 active students aged 18–25 from various universities in the Special
Region of Yogyakarta, selected via incidental sampling. Data were collected using
three online questionnaires: the NARQ (for narcissism), the Self-Regulation Scale
as modified by Setiawan (2022) (for self-regulation), and the Bergen Social Media
Addiction Scale (BSMAS) (for social media addiction). Data were analyzed using
path analysis with a percentile bootstrap approach (5,000 replications) via the
Jamovi application. The results demonstrate that narcissism has a positive and
significant direct effect on social media addiction (estimate = 0.1101; p < 0.001)
as well as a positive and significant indirect effect mediated by self-regulation
(estimate = 0.0261; 95% CI = 0.009–0.044; p = 0.005), indicating partial
mediation. These findings suggest that self-regulation accounts for only a portion
of the influence of narcissism on social media addiction; therefore, strengthening
self-regulation is an important consideration for prevention efforts.
%K Adiksi Media Sosial, Narsisme, Regulasi Diri
%D 2026
%I UIN SUNAN KALIJAGA YOGYAKARTA
%L digilib79720