Institutional Repository UIN Sunan Kalijaga YogyakartaFENOMENA BUDAYA SIARAN LANGSUNG (LIVE STREAMING) TIKTOK: TINJAUAN KRITIS DARI PERSPEKTIF TASAWUF DI ERA DIGITALNIM.: 19105010039Sigit Aris SutantoauthorThis study examines the phenomenon of live streaming on TikTok as an arena for identity contestation among the digital generation, encompassing practies of narcissism and hyperreal materealism that potentially conflict with Sufi values. This research aims to uncover the essential meaning of live streaming activities for their practitioners and to critically anylize them through the lens of Sufism, particularly focusing the consepts of Ikhlas (sincerity), Zuhud (ascetism), and Tawadhu’ (humility). The Type of research used in this study is qualitative research employing a qualitative approach with an Interpretative Phenomenological Analysis (IPA) design, the data were collected through in-depth interviews with several TikTok live streamers, specificially students at UIN Sunan Kalijaga Yogyakarta, who were slected using purposive and snowball sampling techniques. The data were subsequently analyzed using a theoretical framework derived from classical Sufi literature. The findings reveal that the live streaming experience is construed as an arena for identity contestation, driven by six primary motives: popularity, income, social validation, entertainment and existence, the capitalization of audience attention, as well as digital archiving. Social validation functions as emotional fuel, popularity serves as a social manifestation, and income represents a form of material conversion. Structurally, this culture demonstrably contradicts Sufi principles: Ikhlas is eroded by digital riya’ (showing off), Zuhud is distorted by the materealism inherent in virtual gifts, and Tawadhu’ is undermined by a digital social hierarchy that fosters narcissism. As a contructive solution, this study formulates a concept of digital Sufism, which encompasses digital tazkiyatun nafs (purification of the soul), contextual khumul (modesty), and digital qana’ah (contentment), serving as an ethical-spiritual anchor for navigating the digital space without losing one’s spiritual equilibrium.302.231 Media Digital2026-08-20UIN SUNAN KALIJAGA YOGYAKARTA;FAKULTAS ILMU TARBIYAH DAN KEGURUANThesis

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