BAHASA JAWA NGOKO DIALEK SURABAYA DI TELEVISI (EFEKTIVITAS PENYAMPAIAN BERITA DALAM PROGRAM ACARA POJOK KAMPUNG JTV DI SURABAYA TIMUR)

APRILIA FATMAWATI, NIM. 11730010 (2016) BAHASA JAWA NGOKO DIALEK SURABAYA DI TELEVISI (EFEKTIVITAS PENYAMPAIAN BERITA DALAM PROGRAM ACARA POJOK KAMPUNG JTV DI SURABAYA TIMUR). Skripsi thesis, UIN SUNAN KALIJAGA YOGYAKARTA.

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Abstract

This research tend to define the effectivenes of Javanese ngoko with Surabaya’s dialect language in news program entitled Pojok Kampung which shown by JTV toward people who lived in east Surabaya. This research is quantitative research entitled “Javanese Ngoko with Surabaya’s Dialect in Television (Effectiveness Delivery of News on Program Pojok Kampung JTV in east Surabaya)”. The effectiveness in this research measured by using analysis method called Direct Rating Method (DRM) through some aspects which are attention, comprehension, cognitive effect, affective effect, and behavioral effect as measuring instrument of effectiveness media. Data resource which used in this research is primary data throught questionnaire and secondary data is documentation from books, internet, also archives. The outcome from this research is Javanese ngoko with Surabaya’s dialect usage in media is effective with the average points of attention is 3,47, average points of comprehension is 3,67, average point of cognitive effect is 3,485, average points of affective effect is 3,215, and average points of behavioral effect is 3,275. The scale points in Direct Rating Method (DRM) table has average aspects points 65,037 which counted as good in television news program. Javanese language in media is effective to attracts attention, effective to giving comprehension, effective to give some informations, quite effective to influence emotional and it’s quite effective to influence behavior.

Item Type: Thesis (Skripsi)
Additional Information: Drs. Bono Setyo, M.Si
Uncontrolled Keywords: Javanese ngoko with Surabaya’s dialect, Pojok Kampung JTV, Direct Rating Method (DRM).
Subjects: Ilmu Komunikasi
Divisions: Fakultas Ilmu Sosial dan Humaniora > Ilmu Komunikasi (S1)
Depositing User: Miftahul Ulum [IT Staff]
Date Deposited: 02 Aug 2016 08:12
Last Modified: 02 Aug 2016 08:12
URI: http://digilib.uin-suka.ac.id/id/eprint/21263

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