Deri Ardian Prabowo, NIM 10730075 (2017) PEMASARAN DAN PROMOSI DALAM MENGEMBANGKAN DESA WISATA JAGALAN (Studi Deskriptif Kualitatif pada Karang Taruna Desa Jagalan Kotagede Yogyakarta). Skripsi thesis, UIN Sunan Kalijaga.
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Text (PEMASARAN DAN PROMOSI DALAM MENGEMBANGKAN DESA WISATA JAGALAN (Studi Deskriptif Kualitatif pada Karang Taruna Desa Jagalan Kotagede Yogyakarta))
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Text (PEMASARAN DAN PROMOSI DALAM MENGEMBANGKAN DESA WISATA JAGALAN (Studi Deskriptif Kualitatif pada Karang Taruna Desa Jagalan Kotagede Yogyakarta))
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Abstract
Deri Ardian Prabowo (2017). “Marketing and Promotion in Developing Tourist of Village Jagalan Kotagede Yogyakarta (Descriptive Qualitative Study on Youth of Village Jagalan Kotagede Yogyakarta).” Facuty of Social Science and Humanities Negeri Sunan Kalijaga University Yogyakarta. The purpose of this studi is describe marketing and promotion in Developing Tourist of Village Jagalan Kotagede Yogyakarta. Research method used is qualitative. The subject of this study is youth of youth who can provide information about marketing and promotion. Data collection methods include observation, interviews, documentation. The results of this study that marketing and promotion is youth of Village Jagalan Kotagede Yogyakarta in choosing a place or location is very strategic to reach by transportation, close to governmental institution with interaction system directky and supported with adequate facilities and satisfactory service. In general marketing of youth Taruna Desa Jagalan Yogyakarta known there are four policies namerly is Product, Price, Place, dan Promotion. Keywords: marketing communication strategy, tourist village, youth coral.
| Item Type: | Thesis (Skripsi) |
|---|---|
| Additional Information / Supervisor: | Dr. Yani Tri Wijayanti, S.Sos., M.Si. |
| Uncontrolled Keywords: | marketing communication strategy, tourist village, youth coral. |
| Subjects: | Ilmu Komunikasi |
| Divisions: | Fakultas Ilmu Sosial dan Humaniora > Ilmu Komunikasi (S1) |
| Depositing User: | Sugeng Hariyanto, SIP (sugeng.hariyanto@uin-suka.ac.id) |
| Date Deposited: | 27 Nov 2017 11:00 |
| Last Modified: | 27 Nov 2017 11:00 |
| URI: | http://digilib.uin-suka.ac.id/id/eprint/28510 |
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