KOMUNIKASI KELOMPOK KOMUNITAS KUTUB (Studi Deskriptif Kualitatif Komunikasi Kelompok Pada Komunitas Kutub)

A. Faruqi Munif, NIM. 12730090 (2018) KOMUNIKASI KELOMPOK KOMUNITAS KUTUB (Studi Deskriptif Kualitatif Komunikasi Kelompok Pada Komunitas Kutub). Skripsi thesis, UIN SUNAN KALIJAGA YOGYAKARTA.

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Abstract

In recent years Indonesia has experienced problems in literacy. In the Most Littered Nation In the World Survey conducted by Central Connecticut State University, Indonesia placed in 60th place from 61 countries. The Komunitas Kutub was also felt about this problem, which this community was worked in literacy field. Therefore, this research discusses about the group communication of the Indonesia Boekoe and the Komunitas Kutub. This research uses qualitative method in descriptive-analytical, through several data collection techniques, like: interview and observation. The research also uses social exchange theory. In social exchange theory occurs cost and reward. In addition, the researcher also uses literacy theory. The finding of this research that the Indonesia Boekoe as a foundation that works in literacy field, is able to establish group communication with the Komunitas Kutub for a long time. The literacy problems that occur in the Komunitas Kutub such as the decline in reading interest and the low intensity of writing, successfully completed by the Indonesia Boekoe. In the perspective of social exchange theory, the Komunitas Kutub is able to get benefit like the insights of essay writing technique, increase of reading awareness, free wifi access, and free library access from the group communication that is done by Indonesia Boekoe. While the reward of Indonesia Boekoe itself are the achievement of their missions, like: increasing literacy awareness and creating young writers. Then the cost that borne by the Komunitas Kutub is a sense of distress due to activities carried out by Indonesia Boekoe. Nevertheless, group communication between the Indonesioa Boekeo and the Komunitas Kutub was able to revive the culture of literacy in the Komunitas Kutub.

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